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Association Brain Food Weekly: 3.12.21

Reid All About it

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Host: Fridays@4. CAE credits.

Nashville 370
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How to Boost Non-Dues Revenue for Your Association

Crowd Wisdom

Professional development courses can also attract new members to your organization, as more individuals are turning to associations to satisfy industry-specific CE guidelines or complete certification requirements.

Revenue 52
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Association Brain Food Weekly: 6.11.21

Reid All About it

But, fear not, Event Farm crunched the numbers and came up with guidelines on how much your 2021 event budget might increase for each line item. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Mike Frost, Co-Founder & Global Recruitment Director, Expocast. Data governance.

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5 Tips to Create Better Content for Your Association Website

MemberClicks

High-quality web content engages current members, helps recruit new ones, and enhances your organization’s brand and reputation. This could include blog posts recapping recent reports or studies, webinars, certification resources, e-learning modules, mentorship opportunities, or career advice. Emphasize member appreciation.

Content 52
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Association Brain Food Weekly: 4.30.21

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Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Conversation with Membership Marketing Expert Tony Rossell About His Recently Released Book: Membership Recruitment: How to Grow Recurring Revenue, Reach New Markets, and Advance Your Mission. Tue 5/4 at 11 a.m. – Thu 5/6 at 12 p.m.

Education 354
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14 Non-Dues Revenue Tips for Associations Big and Small

MemberClicks

Non-dues revenue typically comes from two sources: Internal: Charging your members additional fees for added resources, opportunities, or products, such as conference fees, professional certifications, or branded merchandise. A big plus: it can also help with your recruitment efforts. Offer certifications or accreditation programs.

Revenue 98
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Association Brain Food Weekly: 9.11.20

Reid All About it

Jim Taylor at BoardSource explains how to recruit for board diversity without disrespecting people of color —and shares a personal example that should make you squirm. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Board diversity. Burning Man FOMO. Where are the pitfalls?

LMS 329