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DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. These intimate, virtual conversations are a chance to form meaningful connections with other women and allies in the association technology community. Location: Washington DC. More info/register.

Strategy 272

Strategy Video Technology Innovation 272

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APRIL 28, 2023

Before developing a certification exam or any type of education program or pathway focused on a specific job role, you must do a job analysis. WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Member recruitment. Audience avatar. 1 CAE credit.

DC 205

DC Recruiting Recruitment Washington 205

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JANUARY 10, 2020

In this MIT Technology Review article , he said, “What they wrote was remarkable, and remarkably consistent.”. Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

LMS 243

LMS Software Chicago Washington 243

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NOVEMBER 20, 2020

Certification launch. WBT Systems shares the advice of two association execs who launched a certification during the pandemic. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Host: ASAE Greater Washington / National Capital Community. Tue 11/24 at 11 a.m. – 1 CAE credit.

Certificate 370

Certificate System Dallas Price 370

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SEPTEMBER 22, 2023

You can also use parts of the template for other technology selection projects since prospective vendors will need much of the same information. Visualizing the Future: AI, Dataviz, and Real-World Impact (Washington DC) Learn how AI is being designed for trust and feedback, examining features in everyday technologies.

LMS 266

LMS Revenue Education Strategy 266

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JANUARY 29, 2021

Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. This Washington Post recipe broils the eggplant slices instead of frying them, and cuts back on the cheese too. Heba Mahmoud, Senior Manager, Diversity Initiatives, Consumer Technology Association.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

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DECEMBER 1, 2023

Good things happen when you have good relationships with technology partners. Host: ASAE Technology Council Speakers: Dave Coriale and Andrew Legett of DelCor Reggie Henry of ASAE Tue 12/5 at 12 p.m. Host: Certification Network Group Speakers: Alyssa Rulf Fountain, Ph.D., Project success stories. More info/register.

Arlington 266

Arlington Technology Strategy Los Angeles 266

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DECEMBER 14, 2018

If you’ve ever tried to get people at work to adopt a new technology, you know what kind of uphill battle that can be. Fíonta explains the reasons behind resistance to change and provides change management advice for technology, in their case, Salesforce, implementations. Kivi Leroux Miller, Nonprofit Marketing Guide.com ).

Vermont 285

Vermont DC Washington Education 285

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NOVEMBER 13, 2020

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. MemberSuite explains the benefits for associations and employers as well as tips for planning, marketing and producing the event. Professionals in Certification Networking Event.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

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OCTOBER 4, 2019

Dan Lautman of DelCor Technology Solutions did something that many people only talk about: he unplugged for a month. When you’re selecting technology, like a learning management system (LMS), there’s so many ways you can botch the decision, mostly because you don’t know what you don’t know. Data Analytics for Association Marketers.

LMS 186

LMS DC Social Media Washington 186

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MAY 7, 2021

Amith Nagarajan writes at Sidecar about the potential for associations to issue accreditations and certifications on the blockchain. In some of these cases, technology and common sense can save the day and, in others, you might have to knock some sense into your board. Marketing must-haves. Credentialing on the blockchain.

Technology 370

Technology St. Louis Strategy Products 370

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OCTOBER 5, 2018

He describes his experience over at the DelCor blog along with the reasons we might be seeing this technology more often at offices and events near you. Chapter Roundtable in Washington DC. Location: Washington DC. – Association Palooza VI (Washington DC). Location: Washington DC. More info/register.

DC 170

DC Washington Tools Certificate 170

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MARCH 8, 2019

MemberSuite explains how associations can respond to this market demand by offering certificate and certification programs. Tue 3/12 at 12/12:30 p.m.* – Developments in Privacy and Data Security for Nonprofits (virtual and Washington DC). Locations: virtual and Washington DC. More info/register. Host: Venable LLP.

LMS 170

LMS Price DC Washington 170

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MARCH 15, 2019

Here’s a quick path to burnout: all the tedious tasks associated with certification processes , yuck, been there. MemberSuite describes the different ways technology can be used to save staff time and stave off frustration. Beyond the Logo: Building Real Partnerships to Grow Non-Dues Revenue (virtual and Washington DC).

DC 150

DC Washington Denver Sacramento 150

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JANUARY 14, 2022

Nikhil Basu Trivedi gathered insight from 50 of technology’s top thinkers on what they see coming in the year ahead. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting.

Team 195

Team Technology Certificate Revenue 195

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DECEMBER 7, 2018

Members need certifications and certificate programs to advance in their careers, and associations need the non-dues revenue those programs provide, says MemberSuite. Sounds like the perfect match in the competitive lifelong learning market. “ 71% of marketers use personalization in marketing, and 8 in 10 of them see results.

Washington 186

Washington DC Library Tips 186

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JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Kim Moutsos, Content Marketing Institute ). Apply now for a Gold Circle Award or volunteer as a GCA judge. 1 CAE credit.

Innovation 359

Innovation Las Vegas Communications Education 359

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DECEMBER 3, 2021

12 more days until I see many of you at ASAE TEC in Washington DC! Since many associations already outsource operational IT functions, as long as someone owns the strategic and holistic technology perspective, what he’s proposing makes sense to some degree, although you’d have to tweak his idea for smaller organizations. Quick hits.

Revenue 195

Revenue Technology Innovation Social Media 195

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JUNE 4, 2021

Presenter: Sonali Nair, CMP, DES, Education Chair, MPI Experiential Designers and Marketers Advisory Board. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Fri 6/4 at 12 p.m.

Video 367

Video Innovation Content Technology 367

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JUNE 21, 2019

The weekly list of free educational events and resources for the association community… Maggie McGary shares insights from the Community Roundtable’s 10th Annual State of Community Management report and cross-references them with findings from MGI’s Membership Marketing Benchmarking Report. Jen Maltba, Marketing Manager at Cvent.

Los Angeles 186

Los Angeles DC Washington Phoenix 186

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SEPTEMBER 18, 2020

The weekly list of free educational events and resources for the association community… Association marketing. That’s why it’s a good time for your association to promote your certificate, microcredential and certification programs. Inclusive marketing. Marketers can do better, say Steve Pemberton and Ginny Engholm.

Montana 350

Montana Certificate Conference Content 350

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JANUARY 22, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Marketing Automation & Technology Systems Demo Day. Tasked with finding the right marketing technology systems for your organization? Guest: Paul Gannon, Thoughtcast Media Video Marketing. 1 CAE credit.

Innovation 370

Innovation Communications Education Strategy 370

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JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. She says it’s time to retire outdated and insider event marketing jargon. Host: Association Women Technology Champions Tue 6/13 at 5 p.m. Audience personas. More info/register. 1 CAE credit.

Revenue 205

Revenue Content Chicago Leadership 205

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FEBRUARY 1, 2019

Billhighway brings us a conversation between two component relations professionals (CRPs) about a wide range of topics, including marketing chapter membership in rural communities, selling organizational memberships, measuring chapter performance, and more. Mon 2/4 at 2 p.m.* – Are Your Certifications at Risk? Location: Washington DC.

Certificate 107

Certificate Chicago DC Washington 107

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OCTOBER 20, 2017

Listen to Higher Logic CEO Rob Wenger talk to DelCor Technology Solutions founder and CEO Loretta DeLuca about the deal. As a CAE whose studying and exam experience is still imprinted in my brain, I can relate to this post from WBT Systems about motivating certification candidates. Chapter Roundtable in Washington DC.

DC 150

DC Washington Social Media Tools 150

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MARCH 22, 2019

They advise associations to “ rethink how you approach needs assessments if you wish to develop and deliver relevant, useful education that meets existing market needs and anticipates future needs.”. Dan Hickey at DelCor describes the seven steps your association should take when building a technology project team. Tue 3/26 at 12 p.m.

Arlington 170

Arlington DC Washington LMS 170

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FEBRUARY 14, 2020

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Self-driving cars are on the streets and AI is in our homes, but should nonprofits bother getting up to speed on these emerging technologies when some are not yet in the cloud? User-centric design isn’t a nice-to-have in today’s market.

DC 243

DC Content Education Washington 243

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APRIL 16, 2021

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. When AI is part of a well-formed marketing strategy, the rewards of effective personalization can be considerable. Fri 4/16 at 12 p.m.

Revenue 363

Revenue Strategy Team Content 363

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OCTOBER 9, 2020

At MIT Technology Review, Tanya Basu shares ideas for helping remote workers recreate watercooler moments —the same ideas can help you simulate conference hallway conversations too. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Guest: Sherron Washington, M.A., More info. .

Utah 370

Utah LMS Conference Technology 370

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FEBRUARY 7, 2020

A must-read for content marketers: how to create a strategic editorial calendar. Kelsey Raymond, Content Marketing Institute ). Jim made chili for Super Bowl night so I made my favorite buttermilk cornbread recipe from the Washington Post. Presenter: Mark Bornstein, VP of Content Marketing, ON24. Tue 2/11 at 1 p.m. –

Chicago 243

Chicago Baltimore Education Content 243

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JANUARY 5, 2018

Discover how you can showcase your association’s successful membership, marketing and communications campaigns by submitting an application for ASAE’s annual Gold Circle Awards. Small Staff Association Brown Bag Lunch (Farragut/Dupont, Washington DC). Location: Washington, DC. Host: American Marketing Association.

Nashville 150

Nashville eBook DC Chicago 150

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FEBRUARY 17, 2017

Amy Sample Ward, CEO of NTEN, says, “Nonprofits will have to invest in both the people and technologies they’ll need to fulfill their missions in the future.” Top Trends in Experiential Marketing for 2017. Simple Ways to Use Technology to Improve Your Event. – Are You a Female Technology Champion? .

Charlotte 150

Charlotte DC Washington Newsletter 150

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FEBRUARY 17, 2017

Amy Sample Ward, CEO of NTEN, says, “Nonprofits will have to invest in both the people and technologies they’ll need to fulfill their missions in the future.” Top Trends in Experiential Marketing for 2017. Simple Ways to Use Technology to Improve Your Event. – Are You a Female Technology Champion? .

Charlotte 150

Charlotte DC Washington Newsletter 150

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JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195

Survey Newsletter Price Technology 195

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MARCH 2, 2018

The best marketing for educational programs is content marketing , said LMS provider WBT Systems—and I agree. Content marketing helps you develop a relationship of trust with the reader because you’re providing them value, not spewing promotions at them. The consensus on the value of marketing personas is starting to shift.

DC 122

DC Chicago millennials Washington 122

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OCTOBER 21, 2016

Tagoras , a consulting and education firm specializing in the market for lifelong learning, invites you to participate in a survey that will help our community better understand how membership organizations use or don’t use social technologies to deliver learning. Developing and Implementing Marketing Personas. 1 CAE credit.

Survey 150

Survey Louisville DC Maryland 150

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DECEMBER 6, 2019

WBT Systems asks if associations need to think about providing a more sustainable professional development option to their members and market. Steven MacDonald at SuperOffice provides a guide to GDPR for B2B marketers that includes smart advice even if you don’t have an EU audience. Location: Washington DC and online.

LMS 221

LMS Software Revenue Cost 221