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Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

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Association Brain Food: 3.8.24

Reid All About it

Membership Mondays: What Does Member Engagement Mean to You? What are you looking for when talking about member engagement? What tools have worked/haven’t worked in capturing that information? Host: Grype Digital Speaker: Farhad Khan, CEO and member strategist, Grype Digital Wed 3/13 from 9 a.m.

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Association Brain Food: 8.18.23

Reid All About it

Charles Darwin was a geologist when he proposed the theory of evolution. Learn about marketing AI tools you can begin using right now to optimize your marketing strategy, how to embark upon easy marketing AI experiments, and use marketing AI to enhance your processes and make workflows less time consuming. Daughtry, M.Ed.,

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Association Brain Food Weekly: 2.19.21

Reid All About it

WBT suggests motivating and engaging learners by applying the behavioral science principles of gaming, not gamification. MemberSuite explains why the demand is growing for certificate and certification programs and points out the difference between the two. A quick tool for perspective shifts at work. Conference content.

Revenue 322
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Association Brain Food Weekly: 4.16.21

Reid All About it

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Ever since hiring industry influencer, Julius Solaris, to join them as their Head of Engagement, you’ve probably seen the name Swapcard swirling around the #eventprof community more than ever lately. . – Guest: Patrick Bontinck.

Revenue 363
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Association Brain Food Weekly: 10.9.20

Reid All About it

Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. We’ll also touch on the tech because we know it’s on your mind. More info/register.

Utah 370
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Association Brain Food Weekly: 12.3.21

Reid All About it

Since many associations already outsource operational IT functions, as long as someone owns the strategic and holistic technology perspective, what he’s proposing makes sense to some degree, although you’d have to tweak his idea for smaller organizations. 5 Digital Non-Dues Revenue Models That Work for Both Members AND Sponsors.

Revenue 195