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Association Brain Food Weekly: 2.7.20

Reid All About it

Exhibitors want to stay loyal to industry conferences and trade shows, but they are weighing the expenses against the decreasing ROI. MemberSuite suggests five new ways you can offer more value to exhibitors. A new episode is posted every Monday by 1 p.m. Location: Chicago IL. But some new technologies could change that.

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Association Brain Food: 6.2.23

Reid All About it

Technology decisions. Achurch Consulting provides guidance for deciding when to add new technology to your staff’s toolkit. Nine times out of ten, humans are to blame when technology doesn’t live up to expectations. Nine times out of ten, humans are to blame when technology doesn’t live up to expectations.

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Association Brain Food Weekly: 12.4.20

Reid All About it

Virtual conference design. Dave Lutz of Velvet Chainsaw Consulting says many professionals “will not participate six to eight hours a day for your three-day virtual conference” so “don’t take the same old face-to-face agenda and try to plug it into a virtual platform.” He shares ideas to get you started with 2021 conference planning.

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Association Brain Food Weekly: 1.26.18

Reid All About it

Steven Johnson in The New York Times says, Bitcoin “may well turn out to be a genuinely revolutionary breakthrough and at the same time a colossal failure as a currency.” 4 million US jobs are expected to be disrupted by technology and other factors between now and 2026. Make Your Marketing Technology Resolutions for 2018.

DC 225
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Association Brain Food Weekly: 2.5.21

Reid All About it

If you create education and conference program titles and descriptions for your association’s website, search engine optimization (SEO) will make those programs more discoverable by potential learners and attendees. Conference insights from forward-thinking association event directors. It’s fun to have broccoli in a new format.

San Diego 370
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Association Dead Zones: How to Overcome Geographical Limits

Association Success

It’s no secret – North American associations live and breathe in Chicago, D.C., New York, and other major metropolitan hubs. It takes much more investment, of both time and money, to attend conferences, after-hours gatherings, and other networking experiences when those events are held 100+ miles away.

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Association Brain Food Weekly: 2.2.18

Reid All About it

This report explains why every association should have a new member onboarding or orientation program, what you should expect from your program, how to launch the best program, and how to improve your existing program. Last week, I shared an excellent article from The New York Times Magazine about Bitcoin and its underlying technology.

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