Remove Committee Remove Member Experience Remove Price Remove Recruitment
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Building Buy-In for an Online Community at Your Association

Higher Logic

The goal: Every year, bringing in new members is likely to be on your association’s list. Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base. How community helps: Appeal to the next generation of members with a modern community experience.

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Association Brain Food: 7.21.23

Reid All About it

Fri 7/21 at 1 p.m.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface. Hear tips to recruit and retain these generations. CAE credit. Fri 7/21 at 4 p.m.

Atlanta 195
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Association Brain Food: 11.10.23

Reid All About it

Bulletin describes how a member app enhances and fosters member engagement. If you manage non-dues revenue programs, you’ve got to understand Unrelated Business Income Tax (UBIT) —or your association will eventually pay the price (taxes plus penalties and interest). s DE&I committee. More info/register.

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Association Brain Food: 3.10.23

Reid All About it

Nimble AMS describes how it can help your association recruit, engage and retain members by helping you better understand members, anticipate their needs, and deliver personalized communication and content. I’m making an exception to list this $25 event because lunch and happy hour are included in the price.)

Committee 195
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Association Brain Food: 4.12.24

Reid All About it

Member recruitment. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. Pricing in a Post-Pandemic World: Maximizing Revenue Learn methods for assessing price sensitivity and willingness to pay. 1 CAE credit. 1 CAE credit. More info/register.

Revenue 256
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Association Brain Food Weekly: 1.21.22

Reid All About it

The member experience. Too much has changed in our world to keep assuming the member experience you provided pre-pandemic is the experience your members and prospective members want, need, and expect now. MemberSuite suggests how to reevaluate the member experience and apply what you learn.

Survey 195
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From Idea into Reality: 8 Steps to Start an Association

MemberClicks

Marketing Plan – Your marketing plan outlines quarterly goals, metrics for success, and strategies and tactics for reaching your ideal member profile and generating revenue to accomplish your goals in Step 1. Recruit your board. Once you’ve found your ideal board members, have them sign a Board Member Agreement.