Why Engagement Must Be Built Into the Member Experience

Associations Now

Struggling to get members engaged? When associations struggle to get members engaged, they often search for practical solutions like these, special tricks for getting members’ attention. Of course, once members do get involved, they’re more likely to stay with you.

Association Brain Food Weekly: 5.10.19

Reid All About it

He writes about a functional requirement that associations often overlook during association management system (AMS) selection: user experience. Some associations are experimenting with a membership model that includes free online education.

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5 Tips for an Extraordinary Association Golf Scramble

GrowthZone

Your association’s next member golf event can run smoothly – if it is planned correctly. Members likely return to their association golf outing each year to see people they may only see once a year, plus it’s always a fun day to get out of the office.

3 Surprising Uses for Member Engagement Metrics (that Can Make You Money)

Socious

Your members are your customers and understanding their concerns, priorities, and interests in order to keep them engaged is crucial. Smart organizations are also monitoring their programs’ progress, collecting information on their members’ individual activities and overall engagement levels.

Become a Member (Again) - Friday Fix

YourMembership Blog

Pricing. Ideas to help you engage, empower and retain members. September 14th, 2012 | Posted in Member Engagement + Retention , Membership Management. Being part of a new group gives you perspective of a new member experience. My experience? Pricing.

Association Brain Food Weekly: 1.13.17

Reid All About it

Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. The council manages leadership recruitment, candidate evaluation, and nominations.

Association Brain Food Weekly: 1.20.17

Reid All About it

Fuel Exceptional New Member Experiences: 3 New Strategies for Onboarding, Engagement and Retention. After conducting in-depth interviews with more than 300 members, Amanda Kaiser learned that the membership process is not a year-long cycle.

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Association Brain Food Weekly: 5.12.17

Reid All About it

She likens it to Costco where “ you pay an annual fee to be a member so that you can go to their store and spend money.” Maybe start with a useful (so useful it’s indispensable) app for your members—oh, and it better be free. – Measuring Your Members’ Engagement.

Your Brand is Your Association’s Lifeblood

Association Adviser

Associations see this today with for-profit competitors entering the marketplace and providing your members with free education, multimillion-dollar trade shows, guaranteed ROI, and subscription-based media communicating with your industry. Customized member experience?

Why Building Teams Doesn’t Always Result in Teamwork

Associations Now

Teams discover that the constant entrance and exit of members weakens group cohesion and identity, making it harder to build trust and resolve issues,” they write. Individual employees pay a big price as well. Share your experiences in the comments.

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Joint Membership: The “Special Sauce” for Chapter Relations

Associations Now

Members gain advantages too, from discounted dues to access to more programs and services. A lot of associations are connecting headquarters and local chapters on things like dues collection, membership marketing, and member services. Right now, NJSNA has about 3,500 members.

SCDdaily's Readings of the Week for Association Executives

SCD Group

Pricing for Engagement (Link to 3 part series) By Mariela Mcilwraith via Meeting Change. Part 1: Framing the Pricing Picture: Revenue, Risk and Registration: The first article in the series examines issues related to managing financial risk. Responsive websites serve the passive member.

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Membership Wakeup Call for Associations

Association Adviser

As we go live with this issue, the stock market is near its all-time high, housing prices are rebounding in most parts of the country and the jobless rate has significantly improved since we launched Association Adviser in March 2010. Hank Berkowitz, Editor-in-Chief.