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Q&A: A Balanced Approach to Member Engagement

Association Adviser

During our webinar about the current state of association communications, our attendees brought up numerous questions about recommended strategies, tactics, platforms and communication practices. Download a recording of “A Balanced Approach to Member Engagement” here. Have additional questions? It’s harder, but possible.

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Association Brain Food: 1.26.24

Reid All About it

It’s scary to think what might happen to chapters if they can’t find enough members to lead them. Billhighway discusses the causes of leadership succession issues and offers strategies for preventing volunteer burnout , a big problem for chapters. Leadership development for young members. 1 CAE credit. More info/register.

Survey 256
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Association Brain Food: 2.2.24

Reid All About it

They start with the benefits of a well-crafted print magazine, just in case you have to make a case to your leadership team. Accella encourages you to talk to Gen Z members and non-members so you can better understand what they need from an association and what they can afford. Generation Z. More info/register. Fri 2/2 at 4 p.m.

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Association Brain Food: 5.19.23

Reid All About it

Billhighway explains how to get reacquainted with post-pandemic chapter members and design a chapter event experience that’s worth their time. Leadership training. Members aren’t willing to dedicate as many volunteer hours as they once did—that’s the word on the street. Event apps. Saving Money with Andrew ) What a story.

Strategy 195
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Association Brain Food Weekly: 5.21.21

Reid All About it

Presenter: Carole Stizza, PCC, SHRM-SCP, executive leadership coach, senior HR professional and strength strategy specialist. Presenters: Amanda Kaiser, MBA, Member Engagement Specialist, Kaiser Insights LLC. Sze Pak Ng, Community Engagement Specialist, Matchbox Virtual Media. More info/register. Host: Fridays@4.

San Jose 369
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Association Brain Food: 7.7.23

Reid All About it

Association leadership. If your association has a website redesign project on the horizon, there’s no need to ask ASAE Collaborate about RFP samples. Host: Product Design Community Facilitator: James Young, founder of the Product Community *All events are online at Eastern Daylight Time unless otherwise noted.

Tools 195
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SNMMI Rekindles and Sparks Recruitment Among Their Lapsed Member Base [Case Study]

Higher Logic

Higher Logic staff trained SNMMI staff to strategically use tools like member personas, sample messaging, compound targeting, marketing automation, and data tracking to communicate with lapsed members. 2 additional renewals came from other member types. Kaitlin Solomon, Senior Manager of Member Engagement at SNMMI.