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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Besides facing competition from free online sources of continuing education and mentorship, it can also be a challenge for associations to communicate their value, especially when it comes to younger generations. Getting in front of target buyers and communicating value happen to be two of the main principles of the common sales process.

Strategy 169
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6 Ways Associations Can Use Webinars to Engage Members and Increase Non-Dues Revenue

Higher Logic

Check out these six ideas for creating engaging webinars that deliver a valuable experience to your association’s members: Create Educational Opportunities. Use Webinars to Communicate. Onboard New Members. One of the main reasons someone joins an association is to advance in their career, which starts with education.

Revenue 296
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Building Buy-In for an Online Community at Your Association

Higher Logic

If a document like this doesn’t exist, hold some informational interviews with your executive director and the head of the board to figure out what the association's main goals are for the upcoming year. Your goal should be to demonstrate how the community aligns with and leads to achieving the goals of your association’s strategic plan.

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Membership Directory: Why Your Organization Needs One & How to Create One

EventMobi: Association Events

Sharing contact information Your member directory is, at its core, a list of members. No matter what type it is, your membership directory makes it easy for members to find others’ contact info, like phone numbers, email addresses, or social media accounts. One important note to keep in mind: privacy concerns.

Directory 147
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Fundamentals of Association Management: Tips and Best Practices

MemberClicks

Transparency and Communications One of the most undervalued aspects of association management is the importance of consistent communication to keep members engaged and involved. Transparency and communication builds trust. Text and emails are common ways to initiate member engagement.

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An Introvert’s Guide to Growing a Private Online Community

Higher Logic

What is particularly amazing is how she sees introverts thriving in social media. Because introverts can, in fact, be some of the most successful social media and online community managers , all despite their tendency to keep to themselves. Tip #3) Use Your Communication Skills. Tip #4) Be Empathetic.

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10 Tactics to Increase Online Community Engagement

MemberClicks

As you can see, online community engagement is like an onion. Yet many organizations unthinkingly disregard the rich potential of digging deeper into their community engagement, either because they don’t realize they’re doing it or because they don’t know how to do better. To spotlight members effectively, build a reliable routine.