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Why your association needs to adopt a data governance policy

Nimble AMS

But according to the Community Brands 2022 Association Trends Study , only 39% of association professionals have one! While data analytics might be communicated as a high priority, the surveyed association professionals report their confidence in the state of their member data remains weak.

Committee 116
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Association Brain Food Weekly: 6.11.21

Reid All About it

The weekly list of free educational events and resources for the association community…. If members are burnt out on virtual everything, how do you convince them to make time for online education? Level up with these 15 association marketing resources—books, podcasts and blogs. Make time for microlearning. Quick hits.

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Association Brain Food Weekly: 4.16.21

Reid All About it

The weekly list of free educational events and resources for the association community…. Member behavior. WBT speculates about the invisible forces affecting your members , causing irregular or new behavior, and disturbing the regular attraction between them and your association. Quick hits. Tamsen Webster ). Host: Jay S.

Revenue 363
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How to Make Analytics a Priority – Finally!

Association Analytics

Member engagement – you can identify what products and services your members are interacting with to help increase engagement. Loyalty – data can help you understand behavior that drives the most loyalty amongst your members. Communicate to leadership and staff in their language.

How To 169
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From Fuzzy to Focused: Why Member Focus Matters

Association Freak

Reading Time: 5 minutes Many associations t alk a good game about member focus, but their actions tell a different story. Generic benefits, one-size-fits-all communication, and a lack of understanding member needs all contribute to a disengaged membership base. But there’s hope!

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From Fuzzy to Focused: Why Member Focus Matters

Association Freak

Reading Time: 5 minutes Many associations t alk a good game about member focus, but their actions tell a different story. Generic benefits, one-size-fits-all communication, and a lack of understanding member needs all contribute to a disengaged membership base. But there’s hope!

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Association Brain Food Weekly: 3.22.19

Reid All About it

The weekly list of free educational events and resources for the association community… In a two-part series ( part 1 and part 2 ) on Association Adviser , Jeff De Cagna, FRSA, FASAE, executive advisor for Foresight First LLC, writes about building a future-ready association. Improving Member Engagement (Coffee Talk – Reston VA).

Arlington 170