Reid All About it
OCTOBER 20, 2023
Keep the Seal of Approval concept in mind when examining your association’s offerings and unique value propositions, says Dr. Michael Tatonetti in a post by Carolyn Shomali at Professionals for Association Revenue. However, Non-Dues programs have the highest potential for overall revenue production. Host: ASAE Wed 10/25 at 9 a.m. –
Association Adviser
APRIL 15, 2014
Many associations overestimate how much revenue a new NDR program will generate and underestimate how much time and resources it will require. “While advertising has remained very strong and actually increased, we believe there is an opportunity to increase revenue through sponsorships of current conferences and events.”
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Association Adviser
NOVEMBER 29, 2018
Magazines and other print media offer something digital content just can’t touch, literally. There is more flexibility in the content we can produce with print versus digital content. While digital content is searchable and quickly accessible, nothing replaces a printed show guide. Roll the Presses.
Reid All About it
JUNE 19, 2020
Fíonta suggests looking at your cancelled events as opportunities to design new experiences for attendees, sponsors and exhibitors—now you can have virtual events that generate both revenue and engagement. Revenue Retention with Virtual Events. Discover how associations can provide value and earn revenue through online models.
Reid All About it
SEPTEMBER 18, 2020
At Managing Editor , they provide advice for creating culturally inclusive marketing because… “Empty words won’t fix racial injustice, and as content producers, we need to refuse to be accomplices who write pretty but meaningless words in times of crisis to help companies gloss over their realities of racial disparities at their companies.”.
Reid All About it
MAY 8, 2020
Hilliard, PhD, Esq, CMP, Attorney, Professor, Speaker, College of Coastal Georgia. Keith Skillman, CAE (moderator), senior research and content advisor, ASAE: The Center for Association Leadership. Content Forum Weekly Community Chat. Host: Content Forum. Growing Non-Dues Revenue in Times of Crisis & Beyond.
Reid All About it
FEBRUARY 14, 2020
Georgia McGoldrick, Product Marketing Specialist, 3Play Media. Learn how to develop the ideal mix of self-paced, virtual and in-person training content. Are you a small (but mighty) marketing team tasked with creating all the content for your nonprofit? Presenter: Andrew Buck, content strategist, Mighty Citizen.
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