Reid All About it

FEBRUARY 10, 2017

Tue 2/14 at 12 p.m.* – Video Event Marketing that Drives Revenue. Learn how to plan and execute a video marketing plan for your next event. – Membership Marketing: Beyond the Basics. AENC CEO Luncheon (Raleigh NC). Location: Raleigh NC. More info/register. *All Tue 2/14 at 1 p.m. 1 CAE credit.

Raleigh 150

Raleigh Austin Review Social Media 150

Reid All About it

FEBRUARY 10, 2017

– Video Event Marketing that Drives Revenue. Learn how to plan and execute a video marketing plan for your next event. – Membership Marketing: Beyond the Basics. Learn how to implement new membership models, marketing methods, and analytics tools to boost the performance of your membership marketing programs.

Raleigh 150

Raleigh Austin Review Social Media 150

Reid All About it

FEBRUARY 19, 2021

Conference content. Dave Lutz of Velvet Chainsaw Consulting applies the principles of product management to virtual/hybrid conferences and comes up with several ideas for repackaging and rebroadcasting session content that will deliver member value and/or new revenue. I love Marketing General Inc.’s Membership recruitment.

Revenue 322

Revenue Las Vegas Marketing Leadership 322

Reid All About it

DECEMBER 13, 2019

The weekly list of free educational events and resources for the association community… I just bought a wreath at the farmers market and I’m listening to the Christmas Cocktail Jazz playlist on Spotify. Culture is a true business function, like IT or marketing, and requires processes, systems and internal positions to support it.

Raleigh 259

Raleigh Review Class Education 259

Reid All About it

MAY 13, 2016

I’m thinking about one-page strategic plans, automating processes, change management, shifting board mindsets, cybersecurity, leading from the middle, personalizing content, and other juicy association topics. Speaker: Amanda Myers, Director of Product Marketing, Abila. Host: ASAE Marketing Council Section. Host: Abila.

North Carolina 150

North Carolina Raleigh Guidelines millennials 150

Reid All About it

NOVEMBER 13, 2020

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. MemberSuite explains the benefits for associations and employers as well as tips for planning, marketing and producing the event. Powering Engagement with Persona-Led Marketing. 1 CAE credit.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

Reid All About it

MARCH 31, 2011

.” Brian believed they couldn’t do that until they had a open community website generating solid content. What if you did your research, filled your community with valuable content, marketed it in all the right places and your members are still MIA? Making Your Community a Good Habit.

Raleigh 150

Raleigh Case Study Chicago Social Media 150

Reid All About it

SEPTEMBER 7, 2012

In an effort to raise awareness, funds, and food as part of Hunger Action Month , starting at 6pm tonight, the Food Bank of Central and Eastern North Carolina will stream live online for 24 hours from their warehouse in Raleigh. My favorite hashtag of the week was from the Content Marketing World conference held in Columbus, OH: #cmworld.

North Carolina 150

North Carolina Raleigh Columbus Class 150

Reid All About it

MAY 5, 2017

AENC Technology Roundtable (Raleigh NC). Location: Raleigh NC. Learn about win-back strategies and how you can employ marketing automation to reactivate lapsed members. Learn why some apps fail, how to create an informative and engaging app experience, and how to effectively market your app. Wed 5/10 at 9 a.m. Host: ASAE.

Charlotte 158

Charlotte Raleigh Chicago Leadership 158

Reid All About it

MARCH 6, 2020

How to create a better distribution plan to get your content seen. You can have the best content money can buy, but… (Jodi Harris, Content Marketing Institute ). I have a few before lunch on Monday at Locals Seafood Oyster Bar in the Transfer Company Food Hall (Raleigh). Joni Taisey, WorkCast ). Austin Kleon ).

DC 48

DC California Washington Raleigh 48

Reid All About it

JUNE 17, 2016

– How to Leverage Webinars to Fuel Your Marketing & Sales Engine. Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. Presenter: Michael Chidzey, Marketing Director, event agency Chillisauce. More info/register. Tue 6/21 at 12:30 p.m.

LMS 150

LMS Raleigh Content millennials 150

Reid All About it

FEBRUARY 24, 2017

Integrated systems allow you to collect and analyze data on all the content your members engage with, and deliver them personalized, highly-targeted messaging. 8 Content Design Tips for a Virtual Classroom. Moving your in-person content to a virtual space isn’t as simple as just “putting it online.” 1 CAE credit. 1 CMP credit.

DC 153

DC Washington Raleigh Social Media 153

Reid All About it

FEBRUARY 24, 2017

Integrated systems allow you to collect and analyze data on all the content your members engage with, and deliver them personalized, highly-targeted messaging. 8 Content Design Tips for a Virtual Classroom. Moving your in-person content to a virtual space isn’t as simple as just “putting it online.” 1 CAE credit. 1 CMP credit.

DC 153

DC Washington Raleigh Social Media 153

Reid All About it

MAY 26, 2017

Learn what questions you must ask event tech salespeople, when to think about switching providers, where to look for unbiased platform reviews, and why the event tech market is poised for big changes. Presenter: David Epstein, marketing director, Bizzabo. Host: American Marketing Association. Location: Raleigh NC.

Raleigh 150

Raleigh North Carolina Texas Chicago 150

Reid All About it

MARCH 11, 2016

Location: Marketing General, Inc. The upcoming generations are a diverse group who embrace technology, communicate in many mediums, and value different content and services from their associations. Location: downtown Raleigh, NC. Presenter: Suzanne Carawan, Chief Marketing Officer, HighRoad Solution. Thu 3/17 at 12 p.m.

Raleigh 150

Raleigh Case Study Project Revenue 150

Association Adviser

JULY 10, 2017

This month, Association Adviser sat down with Andy Curliss, chief executive officer of the North Carolina Pork Council (NCPC), to chat about a job he was tapped for in November 2016 after 20 years of working as an investigative reporter and editor for The News & Observer (Raleigh) and as a division head for Gelia, Wells & Mohr, Inc.,

North Carolina 120

North Carolina Raleigh Content Communications 120

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MAY 27, 2016

. – Tips & Tricks for Curating Content: Doing More with Less. Learn pragmatic tips and tricks for collecting, sorting, repurposing, and distributing curated content. Presenter: Suzanne Carawan, Chief Marketing Officer, HighRoad Solution. . Presenter: Chris Cichon, Marketing, Boomerang. Location: Raleigh, NC.

North Carolina 150

North Carolina Raleigh millennials Tips 150

Association Subculture

DECEMBER 7, 2009

Competing organizations focusing on program content instead of bodies paying dues dollars. In the past, I worked for an association where we had to market the heck out of ourselves to draw dues-paying members. I'm involved in the Raleigh one. Sharing ideas becoming paramount over being part of an "exclusive group".

United States 100

United States Price America System 100

Reid All About it

MARCH 31, 2017

I enjoyed the first episode about associations that manage to publish content rapidly in response to industry events or news. And finally, for my fellow content marketers, check out the five key insights from the Content Marketing Institute/MarketingProfs annual survey of B2B content marketers.

Raleigh 150

Raleigh DC Washington Charlotte 150

Reid All About it

APRIL 11, 2013

Now that the Avectra Users & Developers Conference, ASAE Great Ideas and digitalNOW are behind me, the only one left, for now, is Digital Marketing for Business on Monday and Tuesday at the Raleigh Convention Center. Roger Wood and Evelyn Robbrecht wrote a fascinating article about Intelligent Content at paidContent.

North Carolina 150

North Carolina Raleigh Press Release Content 150