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Association Brain Food: 3.1.24

Reid All About it

It costs about the same as other digital advertising tactics. In this success kit from Nimble AMS, you get four resources: two half-hourish webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. AMS onboarding. AI for associations.

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Association Brain Food: 8.18.23

Reid All About it

Vista Cova’s white paper, Strategic Frameworks: The Future of Strategic Planning , explores how association executives are working with strategic plans in the post-COVID environment. The paper describes ten themes that emerged in their research and includes an appendix with the participants’ strategic frameworks.

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5 ways vendors can be thought leaders for your association

MultiBriefs

Vendors you've worked with on thought leadership can use their own personal experience in the industry to give a fresh perspective. Now you've created value for the member and vendor through fulfillment solutions, reduced waste costs for the vendor, and furthered your position as an industry leader and authority your members can count on.

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5 myths to avoid when marketing for associations

MultiBriefs

The IFMA's website is stocked with white papers, educational materials, and tools to show prospective members the value of joining. You'd have to run a lot of newspaper advertisements to get the same reach that social media offers at a fraction of the cost. That's not always the case.

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Why D&I Matters Beyond Hiring

Associations Now

Last month Vetted Solutions released a white paper, Diversity and Inclusion: Core Values Among Associations [PDF], that exposes similar challenges in the association community. The Center for Talent Innovation study suggests that leadership matters—perceived bias is lower at companies with diverse and inclusive leaders.

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So You Think You Know Non-Dues Revenue

Association Adviser

Cost-plus pricing doesn’t cut it anymore: [link] @AssocAdviser. He said SMS is a proprietary senior leadership program for up and coming metal industry execs that MSCI puts together in collaboration with Washington University’s Olin Business School in St. Are we going to price based on value or just price enough to cover costs?

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What Will Associations Monetize In The Future?

Velvet Chainsaw

Others produce these products, often at higher quality, with value-adds, at lower costs or even free. Education and networking are two key functions of associations as identified in the 2010 Association Forum white paper “The Purpose Of Associations.” So what will associations monetize in the future?

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