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Association Brain Food: 9.15.23

Reid All About it

If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. Get a better understanding of when it’s time to build, refresh, or sunset programs to support revenue growth.

LMS 256
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Association Brain Food: 9.1.23

Reid All About it

But sometimes a traditional online program or course doesn’t fit our schedules. This is essential reading for understanding trends in membership recruitment, engagement, renewal, dues, value propositions, and more. Host: Professionals for Association Revenue Wed 9/6 at 11 a.m. Who has the time to learn? Answer: we all do.

Revenue 227
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Association Brain Food Weekly: 4.23.21

Reid All About it

tell us what they need from us in order to learn in 2021—both what they need us to do to help them learn and what those who function as SMEs while we create courses and events need from us so they can help their fellow members get great learning. Event Revenue and Sponsorship ROI. Shawn Zeller, Editor of CQ Magazine, CQ Roll Call.

Revenue 370
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New Year Resolution: Invest in Association Learning Technology

WBT Systems

Now you might think, of course a learning management system vendor is going to recommend investing in learning technology, but we are not talking about sales! These reasons may align with one or more strategic goals for your association, such as: Revenue Generation – boost non-dues revenue with online and blended learning programs.

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Calculating the Cost to Serve a Member

Membership Marketing

Of course they would have to survive without the $800,000 in dues revenue and some portion of the non-dues, advertising, and exhibitor revenue dependent on members. Why would an organization spend even the smallest amount of money on recruiting or renewing a member when the cost to serve approached the annual dues rate?

Cost 49
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Association Brain Food Weekly: 10.9.20

Reid All About it

WBT Systems says, “The LMS is the workhorse for the professional development team, but it has many more uses beyond hosting online courses.” The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. James Lancaster, Editor, AMI Magazine. Luring members/customers to your LMS.

Utah 370
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Association Brain Food Weekly: 10.16.20

Reid All About it

James Lancaster, Editor, AMI Magazine. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Associations that rely on events to drive revenue face an uncertain 2021 conference environment but need to start planning now. Lauren Arena, Editor, M&C Asia. 1 CMP credit.

Indiana 221