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The Key to Attracting Millennials

Association Success

I am not an expert on Millennials, but I have three daughters aged 22, 20 and 18 so I am definitely gaining some basic understanding of how they think. Today, five years on, our membership is 47% Millennials, 34% Gen X and 19% Baby Boomers. That growth came from the Millennials. We did not lose the Baby Boomers.

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Keeping Email in the Mix: Association Marketing and Young Professionals

Association Briefings

Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to millennials and Gen Z - particularly as it relates to email. For this post, we’ll use the Pew Research Center’s generational , definitions. Anyone born between 1981 and 1996 is considered a millennial.

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Humanize and the Millennial Generation

Jamie Notter

Humanize and the Millennial Generation. That post was the setup to this one, based on the original question that was posed in one of our Humanize twitter chats, which was “Is the Millennial generation better poised to accept the ideas in Humanize than previous generations.” Consulting. Generations. Books: Jamie Notter.

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4 things you can learn from WaPo’s TikTok strategy

Association Success

For those of you not familiar with the platform, TikTok has become a place of major cultural significance with many Generation Z’ers and their younger counterparts — becoming the fastest growing social media app since its launch in 2018. Take the Washington Post, for example. Share important information.

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Association Brain Food Weekly: 9.15.17

Reid All About it

If you’re wondering what former Aptify founder Amith Nagarajan has been up to since selling Aptify —because he’s definitely a guy to keep an eye on—Ben Martin CAE talked to him over at theNIRD.org. – Advocacy in a Social Media World. – Driving an Innovation Strategy. Keep an eye on rasa.io Tue 9/19 at 10 a.m.

Raleigh 203
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Steal Like a Fundraiser: Innovations in Cause-Oriented Fundraising for Associations

Mizz Information

We definitely have some major advantages, not the least of which is that we are highly a cooperative and collaborative community, in large part because there’s not a lot of intra-industry competition (i.e., Attracting Millennial/Young Professional Supporters. CAE, CEO & Chief Strategist, Spark Consulting LLC. Want to learn more?

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The Hourglass Blog: Millennials Are the New Slackers

The Hourglass Blog

Millennials Are the New Slackers. In this case, the blogger is Andrew McAfee and his target is the "entitlement mentality" of many Millennials. In this case, the blogger is Andrew McAfee and his target is the "entitlement mentality" of many Millennials. Millennials are the new kids on the block when it comes to the workplace.