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Association Brain Food: 2.23.24

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Learning subscriptions. TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription. They describe ASHA’s astounding success with its Learning Pass and share ASHA’s Jack Coursen’s advice from Leading Learning’s recent Learning Business Summit. Event sponsorships.

DC 261
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Association Brain Food: 10.20.23

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TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference. Bruce Rosenthal and Lori Zoss Kraska share five valuable hard truths about sponsorships from Bruce’s interviews with 100 corporate sponsors. Online community. Sponsor perspectives.

Maryland 272
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Association Brain Food Weekly: 10.29.21

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To help associations increase sponsorship revenue, the Partnership Professionals Network and Dynamic Benchmarking are conducting a survey of association sponsors to find out: Why companies sponsor associations. Whether companies are increasing or decreasing their sponsorship expenditures and the number of associations they sponsor.

Revenue 195
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Association Brain Food Weekly: 4.16.21

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WBT Systems was inspired this week by the latest news about muons—subatomic particles influenced by unknown forces so they don’t obey the standard laws of physics. Education programs. You won’t be successful unless you understand the principles of effective adult learning. How to explain your idea in 30 seconds or less.

Revenue 363
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Association Brain Food Weekly: 10.15.21

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WBT Systems describes how to establish a high-performing professional development committee. It starts with your association taking a holistic approach to learning, evaluating whether the committee approach is the best strategy, developing committee charges, and rethinking volunteer selection and training. Quick hits.

Revenue 195
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Association Brain Food Weekly: 10.1.21

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Well, WBT Systems shares several excellent reasons, including ways to get more value (ahem, ROI) out of an LMS that may surprise you—it’s not just for online courses. Eva Amsen makes an excellent argument for why coffee breaks are essential at virtual conferences , although they’re usually not part of the program. CAE credits.

LMS 195
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Association Brain Food Weekly: 2.19.21

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My new favorite word, it means “ jumping out of the system ,” not just thinking out of the box, but ignoring the box completely. Anne-Laure Le Cunff at Ness Labs writes, “With jootsing, a system’s rules can be used as a starting point to work against… the idea is to start from a seemingly unbreakable rule, and then… to proceed to break it.”

Revenue 322