The Documents to Include in an Association Board Manual


Specifics are the key to efficiency; outlining them in a manual will reduce the potential for confrontations and misunderstanding. Outline of the board’s structure and how it relates to the association. How the board conducts meetings (e.g., vision document).

How to Make Your Virtual Events Better Than The Rest


One more platform reviewed and instead of feeling closer to the answer of what tech to choose for their meeting, he felt further away than ever before. I’m a stranger in a strange land,” he muttered to himself. With resignation, he clicked to join the Zoom meeting.

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Why Doesn’t Your Company Have a Social Media Voice Document?


Now let’s get to the meat of the post. People in your organization are going to be connected to social somehow. How can we expect uniform education across the company? A Social Media ‘Voice’ document. Or is it a tone document?

How to Get the Most Out of a Learning Management System


Learning management software was developed, as the name would suggest, to help organizations manage e-learning initiatives. They exist to administer, document, track, report, automate, and deliver online education….but

How to Increase Your Sales Without Hiring More Reps

Higher Logic

Are you ready to learn how? With the advent of marketing automation systems, companies are harnessing the power of the internet to draw customers to their site. To do that, you need content. Did they go to an industry forum to ask a question?

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5 Reasons Your Executives Don’t Participate in Your Online Community (And How to Fix It)

Higher Logic

It’s designed to help members get involved, make connections, and develop relationships with their peers and organizations. Your c-suite and board of directors may not be as involved in your community as you’d like them to be – and that’s a problem. Why Executives Need to Be Involved.

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How to Increase Customer Retention with an Online Community

Higher Logic

That’s substantial, but according to the Harvard Business Review , it may be on the low side. That same five percent retention increase may be able to increase revenue by up to 95 percent. An online customer community is a good place to start.

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How to Grow Your Community Management Career Faster

Higher Logic

Community managers hold an integral job that can get lasting results for businesses, yet they don’t always have the opportunity to communicate their importance. It’s easy to get caught up in the day-to-day tasks and let busy executives or overworked managers turn their attention elsewhere.

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4 Challenges for Trade Associations and How to Tackle Them with Community

Higher Logic

They bring competing organizations together to protect and promote entire industries, products, services, and workforces. Their role in society is becoming muddied and complicated as new competitors emerge, industries contract and expand, and technology reshapes how the world does business.

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How to Keep Employees Productive and Motivated Through COVID-19

Associations Now

To weather the storm, organizations must demonstrate understanding and a willingness to adapt. As the COVID-19 pandemic causes mass layoffs, economic turmoil, and a rapid shift to remote work, companies search for ways to keep employee morale and productivity afloat.

Q&A: How to Prepare for the Global Data Protection Regulation (GDPR)

Higher Logic

We recently hosted a webinar to detail what you need to know and how you can prepare*. Check out the most commonly asked questions below for a primer on how you and your organization can learn and prepare for the changes. How GDPR Works.

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How to Get a Handle on Your Digital Workplace


Your IT department migrated everyone to Office 365 a few weeks ago. However, as you start trying to figure out how to reply to your colleague via Teams chat, your manager is simultaneously sending you chat messages via Skype for Business to find out the status of the same email campaign.

How to deal with Gmail’s new Promotions Tab


From the get-go, our entire Dev team signed up to kick the tires. We were lucky enough to get early access to do some testing so we can allow you to implement this efficiently and effectively, should Gmail decide they want to roll this out widely. A nod to…AOL?

How to Create a Strategy That Includes Everyone

Associations Now

Without engagement from all stakeholders, your grand plan for a new strategy is likely to fizzle. Fixes to the problem don’t come easy. One possible path, suggests strategy consultant Dave Algoso, is to think of strategy less as a specific goal and more of a process.

3 Types of Online Learning Experiences Association Members Love (And How to Provide Them)

Higher Logic

Online learning and distance education is on the rise, providing easy-to-access and challenging development opportunities for users. One student works on their own to consume educational material and pass assessments. How to Provide an Individual Learning Experience Online.

Good Leaders Know How to Get People off the Bus

Association Leaders

Probably every business leader today has read Jim Collins’ best selling business book Good to Great. One of the tenets of these successful companies is they know how to “get the right people on the bus and in the right seats” In other words, they know how to find people who are a good fit for their company AND they know how to put them in positions where they can be successful.

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How to Leverage Your User Group to Differentiate Your Company in the Sales Process

Higher Logic

Even companies with quality products that get great results must fight to win new customers because there are always half a dozen other options that customers are comparing to yours. Your company – and your sales team – need a way to break through the noise.

How to Help Your Meeting Participants Get Comfortable With Virtual Events

Associations Now

As more events go virtual, it’s important that you give staff, attendees, speakers, and exhibitors the information and training they need to be confident in the space. As I wrote last week, COVID-19 has led many associations to transform their in-person events to virtual ones.

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How to Create a Great Mentoring Program in Your Online Community

Higher Logic

Through mentoring, employees get the chance to learn vital skills and increase competency in ways that boost morale and job satisfaction – something that’s improving with technology. Associations, which are widely-recognized experts in their industries, are stepping up to offer such programs.

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How to Recruit and Retain Millennial Employees (Hint: Start by Building Community)

Higher Logic

But for the rest of the businesses out there, convincing Gen Y that your organization is a great place to work isn’t so easy. If you can’t afford (or don’t want) distracting foosball tables, how do you appeal to young professionals? How Online Communities Encourage Collaboration.

How to Organize Your Desk in Less Than 10 Minutes


Ask yourself what actually needs to be on your desk. Show those to your co-workers (cue eyeroll) and limit yourself to one personal photo on your desk. It attracts visitors, takes up space, and most likely tempts you to eat when you’re not hungry.

How to Build an Association Board of Directors


Membership pro, Frank Kenny, explains how to build a board of directors that is representative of your members (and why it’s important you do so). How many are men? How old are they? Choosing good board members is critical to your association’s success.

How to Justify an AMS Purchase to the Association Board


Or, maybe you’re starting from scratch and it’s time to push your organization forward with membership, engagement, and retention strategies that you can’t accomplish on your own. Here is what every decision-maker will want to know: What is our return on investment?

The Unexpected Problem with Your Association’s Online Learning Program (and How to Fix It)

Higher Logic

Did you know, according to the Pew Research Center , 73 percent of American adults consider themselves lifelong learners? There’s just one problem—according to the same research done by the Pew Research Center, more than half of American adults hesitate to embrace digital learning.

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How to Plan the Perfect Video Shoot

Association Success

Are you looking to harness the power of video content for your association’s marketing and outreach strategies? Would you like to shoot your own video? How many people am I going to be dealing with at any point?

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How to Create an Association Crisis Response Plan


Crisis response planning is something most organizations don’t want to think about. The intent of crisis communications is to strategically restore and preserve an organization’s reputation. To begin your communication planning, start here: Build the team.

Hunter Warfield – How to settle your debts?


It is however, essential to note that according to the Fair Debt Collection Practices Act (FDCPA), which is a body that seeks to protect you from harassment, they are not allowed to behave in this way. Some rules and regulations have been put in place concerning debt collection agencies, and these include: Debt collection agencies are prohibited from using harmful and unfair tactics when trying to collect a debt.

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[New eBook] The Community Module Guide: How to Support Your Organization’s Business Objectives

Higher Logic

Well, if you want to elevate the success and business impact of your online community, trust us – there’s a module for that. Customizing your online community is a great way to maximize its impact, propelling your capabilities from basic to extraordinary.

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How to Find Your Best Content Topics (Without Paying for Market Research)

Higher Logic

How is your association keeping its offers relevant to members and preparing for the future? According to a recent study by Leader Networks , most associations – 83 percent – are aligning their products and services to market needs so they meet members’ expectations and stay relevant.

How to Calculate the Impact of Online Community Engagement on Your Business

Higher Logic

You hit your presentation out of the park… until the CFO asks how online community engagement is impacting sales goals. Do all those forum posts translate to more revenue? We know to our core that it’s valuable and it does impact business results. You slave over your community.

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How to Design a Successful Mentoring Program

Association Adviser

Benefits for mentees range from a boost in self-confidence to life-long positive professional impacts, such as learning how to speak up and be heard and understanding how to accept feedback. Surveys and discussion groups are a good way to begin this conversation.

How to Prepare for Future Generations of Association Membership

Association Success

It’s not too late for associations to welcome millennials into their ranks. About half the time it’s people of other generations complaining about millennials, and the rest of the time it’s a feeble discussion about how to prepare for millennials who will be entering your association’s membership soon. Be careful not to speak of us as if we’re current college students who will soon be entering the workforce. The time to prepare for millennials has passed.

How to Engage your Members Online


Your membership management software can make it easy to offer engaging and accessible content that keeps your members involved online. Let your members collaborate in a group by posting discussion topics, pictures, documents, links, and more.

How To Design a Digital Badge Strategy

WBT Systems

Dramatic changes have occurred in how learning is recognized, accredited and validated. Digital Badges are a part of these changes and are set to make a big impact on education and certification programs in 2017. How Do I Use the Digital Badge Strategy Design Canvas?

How to Influence People in Online Communities


All of them are smart and savvy bloggers, and we know you’ll enjoy what they have to say! Why “How to…”? It is what I like to refer to as “what your mama taught you”. Do you look forward to developing one? Remember to be open to responses yourself.

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5 tips on how to use colour to enhance your member communications

Optimist Consulting

It has made me think about the role of colour in communications, so I wanted to share a guest blog from Steven Randall of Ocean Design. From the foods we choose to eat to the clothes we decide to wear, colour says something to us every day.

How To Simplify Content Promotion with the Twitter Leapfrog Method


Here’s the full article reprinted by permission – would love to know if anyone is using this Twitter Leapfrog Method or anything similar. Talk to your sales and customer service teams to understand the most common questions or concerns they hear from customers.

Daily Buzz: How to Jump Back Into Your Career After Parental Leave

Associations Now

Finding your footing again in the professional world may prove to be a difficult task. Share a detailed maternity plan with your boss that lays out what you want to achieve and the clients and areas that you want to cover,” Quest says. Trying to distinguish yourself on LinkedIn?

How to Convert Association Prospects to Members


Frank Kenny outlines the strategic process for converting prospects to paid members. You know they don’t just go from an oblivious state of not knowing your organization exists one day, to raving fans telling their colleagues about you the next. Is there anyone they would like to meet?

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Daily Buzz: How to Make Remote Workforces Work

Associations Now

Here’s how they did it. Also: how longtime members can increase the value of your association. You’ve heard the conversations about remote workforces: There are many pros and cons, but when it comes down to it, do they work? Unconscious bias can affect how you plan a meeting.