Mon.Sep 10, 2018

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The Top 17 Fundraising Software Tools for Nonprofits

Wild Apricot

Looking for fundraising software? Check out this up-to-date guide to see which one best suits your organization.

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Growth for Growth's Sake

Eric Lanke

A shout out this week to Jeffrey Cufaude at the Idea Architects blog , who recently offered this piece of wisdom regarding the growth goals set by many an association board in many a strategic planning session: Double our membership. Increase conference attendance by 50%. Triple non-dues revenue in five years. These are a few of the growth goals I have heard tossed about in strategy conversations over the years.

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4 Ways to Re-Embrace SEO in Your Marketing Strategy

Associations Now

With the negative press and declining fortunes of social media suggesting that another path is needed for content marketers, one route that’s emerging is a not-so-dusty throwback: search engine optimization. Here’s an SEO refresher. For years, SEO was the MVP. Then it became second fiddle to social media. Are we ready to welcome it back to the lead role?

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3-Piece Nuggets

AMR Management Services

AMR employees meet a therapy dog at the 2018 ASAE Annual Meeting & Expo trade show. . Left to right: Whitney Wilgus, Rhonda Clark, Lauren Santangelo. Three AMR employees recently attended.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Daily Buzz: Do You Need an Online Community?

Associations Now

Digital communities offer a lot of benefits, but if your association is only seeking increased engagement, it might be time to consider another strategy. Also: why traditional sponsorship tiers need to be rethought. An online community can boost your organization’s reach and help meet strategic goals. But what people aren’t talking about is that these perks might not apply to all associations.

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Better Boards: Recalibrating Reflexes

Idea Architects

Imagine a professional whose success in her day job depends on an unyielding mastery of the details and a fine-tuned control over the execution of all activities. Now imagine that successful professional bringing these same strengths—the ones that make her a standout in her field—to the work of being a board member for your organization. Ugh. It is incredibly challenging for some volunteers to initially understand how skills they rely on every day in order to be successful can become potential l

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Ohio Bill Would Create State-Run Certification Programs

Associations Now

ASAE is urging its members to weigh in on legislation pending in the Ohio Senate that would impact professional certification programs run by associations. With support from ASAE and the Professional Certification Coalition (PCC), associations are raising concerns about a bill in the Ohio Senate that calls for the government to set up its own voluntary certification programs in certain cases to compete with those administered by associations.

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Who Should Your Association Really Serve?

Smooth The Path

I belong to a couple of professional membership organizations that are for-profit. One is a group for entrepreneurs (just over 1,000 members) and other is a group of professional speakers (just over 700 members). These groups are not huge but when I take a look at their online community member participation looks like a community of 100,000 members.

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Study: More Nonprofits Moving Into New Spaces

Associations Now

16 % The percentage of respondents in the CBRE survey who said they leveraged coworking in some way. Most respondents were familiar with the concept, but nearly three-quarters said they were not looking into using coworking in their own organizations. A recent survey by the real estate firm CBRE found that a significant number of nonprofits have moved in the past five years, driven more by a desire for better space than by a need to cut costs or downsize.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Nonprofits and the Age of Automation: AI, Machine Learning, Bots Link Roundup

Beth Kanter

My Networked Nonprofit co-author Allison Fine and I have been actively researching and writing about the Age of Automation with an eye towards our next book. This past year wrote an op-ed for the Chronicle of Philanthropy on the age of automation and it implications for fundraisers as well as other articles, including Leveraging the Power of Bots for Civil Society on SSIR Blog and The Robots Have Arrived: How Nonprofits Can Put Them To Work on Guidestar Blog.

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Hotel Industry Puts United Front Around Security

Associations Now

Responding to recent violent incidents and sexual harassment concerns, members of the American Hotel and Lodging Association announced that they would increase security measures at hotels around the country, including by giving employees emergency buttons. Roughly a year after a major shooting at a Las Vegas hotel and with the #MeToo movement serving as a backdrop throughout that year, a major hotel industry group is putting security out front.