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Association Brain Food: 4.12.24

Reid All About it

The weekly list of free educational events and resources for the association community… I would love to live Like a river flows, Carried by the surprise Of its own unfolding. Gen Z education. Find out how to drive synergies at scale between social media and social customer service teams, and efficiencies with purpose-built AI.

Revenue 256
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Association Brain Food: 6.30.23

Reid All About it

The weekly list of free educational events and resources for the association community… Gen Z membership. William Deresiewicz, Tablet ) Good eats Skip down to the list of free educational events if you prefer takeout. Host: UST Education Speaker: Sheri Singer, Owner, Singer Communications Thu 7/6 at 2 p.m. Employee retention.

Chicago 205
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How to create an association marketing strategy

Freestone

Introduction Are you looking to grow your continuing education program? It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry.

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Association Brain Food: 7.7.23

Reid All About it

The weekly list of free educational events and resources for the association community… A month from now, many of us will be at ASAE Annual in Atlanta. Teri Carden—the mastermind behind AMS Fest before selling it to Association Trends—and her team are known for creating enjoyable educational experiences. Self-paced online courses.

Tools 195
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Building Buy-In for an Online Community at Your Association

Higher Logic

Looking to personalize and target your email communications strategy to different member segments? The goal: If your organization offers certifications, continued education, or trainings as membership benefits, your leadership may want to boost involvement in these areas to grow non-dues revenue. Objection 2: Social Media.

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13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

Step 5: Create your workback plan The best membership campaigns utilize several different streams (social media, email, events, etc.). For example, if you see your social media posts aren’t taking off, you can always try rescheduling them to that prime Monday 9 a.m.

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5 myths to avoid when marketing for associations

MultiBriefs

Advertising is the only marketing method you need Newspaper, magazine, and television advertisements have their place in association marketing, but it's a mistake to rely on them exclusively. The International Foodservice Manufacturers Association is just one example of a B2B association using content marketing successfully.