article thumbnail

6 Ways Associations Can Use Webinars to Engage Members and Increase Non-Dues Revenue

Higher Logic

Associations can run different types of webinars to make up for lost revenue from canceled annual events and continue giving members a helpful, engaging, relevant experience. Check out these six ideas for creating engaging webinars that deliver a valuable experience to your association’s members: Create Educational Opportunities.

Revenue 296
article thumbnail

What is a marketing plan & five steps to write one

Freestone

The scope of your marketing plan varies depending on its purpose or the type of organization it’s for. You could create a marketing plan for the following examples: New product launch. C reate a marketing plan to promote a new learning course, an upcoming webinar, or in-person learning event. Time-based. Social media.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Association Brain Food: 4.12.24

Reid All About it

TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. I won’t share or sell your email address. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. Learn how to overcome common email marketing obstacles.

Revenue 256
article thumbnail

How to create an association marketing strategy

Freestone

Define learner personas Creating learner personas will further help you personalize your association marketing strategy. Be sure to leverage your learning management system (LMS) and association management software (AMS) data as you build your personas. Be sure to use an LMS that integrates seamlessly with your AMS.

article thumbnail

Association Brain Food Weekly: 3.28.16

Reid All About it

The webinar will cover: knowing your audience and respecting their existing knowledge, creating opportunities for active learning, preparing to lead training sessions, handling silence, and instilling a mindset of continuous improvement. . – How to Select an Association Learning Management System (LMS). Wed 3/30 at 3 p.m.

LMS 170
article thumbnail

Association Brain Food Weekly: 3.28.16

Reid All About it

The webinar will cover: knowing your audience and respecting their existing knowledge, creating opportunities for active learning, preparing to lead training sessions, handling silence, and instilling a mindset of continuous improvement. . – How to Select an Association Learning Management System (LMS). Wed 3/30 at 3 p.m.

LMS 150
article thumbnail

Association Brain Food Weekly: 6.20.16

Reid All About it

If you host webinars for the association community, here’s a webinar especially for you: Thu 6/23 at 1 p.m. – How to Leverage Webinars to Fuel Your Marketing & Sales Engine. And now, the list of webinars and other events for the association community for the week of June 20. More info/register.

LMS 150