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Association Brain Food: 10.20.23

Reid All About it

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272
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SBI Announces New Association Executive

SBI

Kenan joins SBI following her role as Director of Education at the Georgia Academy of Family Physicians, where she managed their Continuing Medical Education (CME) program, including maintaining accreditation for the organization. Her extensive background and leadership experience will serve SBI and our clients well.

Seattle 98
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Association Brain Food Weekly: 9.18.20

Reid All About it

The weekly list of free educational events and resources for the association community… Association marketing. WBT Systems explains how to market your association’s credentialing programs in a crappy economy. Inclusive marketing. Marketers can do better, say Steve Pemberton and Ginny Engholm. Presenters: Ann H.

Montana 350
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Association Brain Food Weekly: 5.8.20

Reid All About it

Presenters: Kristi C. Hilliard, PhD, Esq, CMP, Attorney, Professor, Speaker, College of Coastal Georgia. Presenters: Celisa Steele and Jeff Cobb, co-founders of Tagoras and Leading Learning. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Presenter: Sharon M. More info/register.

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Association Brain Food Weekly: 6.19.20

Reid All About it

If your association wants to create a more inclusive association, you must identify and remove the barriers standing in the way of a member’s desire to volunteer or serve in leadership , says MemberSuite. Presenters: Barbara Dunn, Partner, Barnes & Thornburg LLP (representing group clients). Virtual event benefits. Host: HopSkip.

Video 221
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Use Sponsored Grants to Strengthen Your Membership and Events

Association Adviser

During our session at the 2017 Great Ideas Conference, we presented three ways your association can leverage grants funded by industry or vendor partners to strengthen your membership: Use them to draw in new members, to encourage professional development, and to support the sponsors who fund them. The answer?

Georgia 79
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Best of the Web: April 2014

Association Adviser

Association Leadership. Charles Popper, Naylor’s vice president of association relations, will also present findings from the 2014 Association Communications Benchmarking Report. Georgia Society of Association Executives Annual Conference. ASAE 2014 Marketing Membership & Communications Conference.