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Preparing Your Association for AI

Association Analytics

Popular AI tools like ChatGPT and Bard are continuously learning how to work faster and more efficiently, which can stir up a lot of feelings in us humans. For example, if you’re a marketing specialist, you might ask the tool to help compose tweets for podcast promotions or come up with a few subject lines for your emails. The results?

San Diego 317
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2016: An Association Blogging and Podcasting Odyssey

Spark Consulting

I remember participating in my first bloggercon at ASAE in a sunny plaza in San Diego in 2008, shortly after I’d launched Thanks For Playing, the precursor to the Spark blog, with about 30 other association professionals, sharing our thoughts about how to use this new platform to strengthen our industry and our community.

San Diego 150
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Carole Baskin is killing it in marketing: How the non-profit in ‘Tiger King’ dominates digital strategy

Association Success

In fact, I found myself wondering, “Is Carole Baskin actually a marketing genius?”. Your marketing director didn’t. Well, how about this: The San Diego Zoo is literally the No. Do you know how many more views and subscribers they have? Carole knows how to give those “cool cats and kittens” what they want.

Strategy 100
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Association Brain Food Weekly: 10.22.21

Reid All About it

Content marketing. Edelman surveyed nearly 3,600 management-level professionals who consume thought-leadership content so they could help marketers understand how to break through the noise , when to use thought leadership and what B2B audiences want to see from companies. Masooma Memon, Databox ). Fri 10/22 at 4 p.m.

San Diego 195
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Association Brain Food Weekly: 2.5.21

Reid All About it

WBT Systems explains the basics of SEO so you can get Google to do the bulk of your marketing for you. How to check for inclusive language in Microsoft Word. Rob Woodgate, How to Geek ). Hear ways to limit procrastination as well as how to better prioritize and plan. Remote work models. Mon 2/8 at 11 a.m. –

San Diego 370
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Association Brain Food Weekly: 3.26.21

Reid All About it

How to brief a senior executive. Learn about ideas and tools that will allow your organization to be at the forefront of this change, and how to surprise your learning audience with seamless and thoughtful opportunities to increase audience engagement and boost organizational revenue. Some good food for thought there. Seth Godin ).

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Association Brain Food Weekly: 4.9.21

Reid All About it

WBT Systems, who sponsored the session, is betting your members would love it too, so they described how to host your own ideation session. How to communicate price increases: a timely post if you’re planning to charge a more appropriate amount for your virtual events this year. Heavy workload. Quick hits. More info/register.

San Diego 370