Higher Logic
SEPTEMBER 25, 2018
To make sure an online community was right for their members, the staff paid attention to other state societies and took note of their success with online communities. “We After speaking with them and hearing it was going well, we decided to give it a try,” said Kara Kieran, MSCPA’s director of member engagement.
Associations Now
MARCH 10, 2020
During the busy tax season, the Massachusetts Society of CPAs hosts a fitness challenge that keeps members active and engaged with the association. How to hack it?
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Reid All About it
APRIL 5, 2024
TopClass LMS explains how to differentiate and add value to your association’s education programs by building a human touch into them. Another is persuading members to make time for association engagement. AI vs human interactions. 2024 membership pains. Seems like a good place to start. Lessons from the podcast world.
Reid All About it
MARCH 12, 2021
Lisa Boylan at Associations Now writes about the services, resources, and safe spaces provided by the Massachusetts Society of CPAs to help its members manage stress. EST – Member ROI Simplified: Safeguarding Your Organization’s Future. How to Create Successful Events in a Post-Pandemic World. More info/register.
Higher Logic
MARCH 19, 2019
There’s always a waste to prevent or a profit to be made or a gift to be given when you know how to pickle. You may not have to bring outside people in for help with email design: We’ve got 17 tips for the non-designer on how to make your emails appealing and totally clickable. Targeted content.
Reid All About it
JULY 9, 2021
Member engagement. Anne McCarthy at Sidecar recaps a panel discussion at SURGE Forward about the new approaches to member engagement taken by associations during the pandemic. Even though I’m Massachusetts born and raised, I’m not a snob about canned clams—they have their place. Makes more sense now.
Associations Now
JULY 23, 2019
To provide meaningful engagement opportunities, associations need to help members master “connectional intelligence.” Member engagement strategy comes with many questions: When should we connect with a new member? How can we retain a member long-term? Tech tools can help meet the demand.
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