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OCTOBER 5, 2018

In their Ultimate Guide to SEO , HubSpot describes in plain English how to increase your site’s visibility and rankings with search engine optimization, content marketing, and link building. Chapter Roundtable in Washington DC. and how to get the right statistics to prevent national and chapter level members from leaving. .);

DC 170

DC Washington Tools Certificate 170

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JANUARY 20, 2017

Organizer: Peggy Hoffman, CAE, president, Mariner Management & Marketing. Fuel Exceptional New Member Experiences: 3 New Strategies for Onboarding, Engagement and Retention. After conducting in-depth interviews with more than 300 members, Amanda Kaiser learned that the membership process is not a year-long cycle.

LMS 150

LMS Arlington Content Review 150

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JANUARY 20, 2017

Organizer: Peggy Hoffman, CAE, president, Mariner Management & Marketing. Fuel Exceptional New Member Experiences: 3 New Strategies for Onboarding, Engagement and Retention. After conducting in-depth interviews with more than 300 members, Amanda Kaiser learned that the membership process is not a year-long cycle.

LMS 150

LMS Software Arlington Cost 150

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MAY 5, 2023

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Using Member Insights to Power Your Engagement Knowledge is power especially when it comes to understanding, serving and keeping your members for years to come. 1 CAE credit. 1 CAE credit. More info/register.

Chicago 206

Chicago Education Certificate Revenue 206

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JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195

Survey Newsletter Price Technology 195

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DECEMBER 1, 2023

TopClass LMS explains how education programs can help your association’s grassroots advocacy efforts. When members better understand your association’s legislative and regulatory priorities and their role in achieving those goals, they can more confidently make an effective case with policymakers. . 1 CAE credit. More info/register.

Arlington 271

Arlington Technology Strategy Los Angeles 271

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MAY 12, 2017

– Buying an LMS Today to Meet the Learning Needs of Tomorrow. How to Fuel Exceptional New Member Experiences. Members think far differently about joining, engaging and renewing than associations do. Typography in Marketing. Host: American Marketing Association. Marketing Automation for Associations.

Raleigh 150

Raleigh North Carolina Chicago Technology 150

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JULY 19, 2019

Presenters: Brandy Keller, Director of Product Management and Product Marketing, Community Brands – MIP Fund Accounting. How to Build a Member Journey that Strengthens Retention. Hear how associations are getting ahead of retention challenges by driving engagement on an ongoing basis with online communities and marketing automation.

Arlington 34

Arlington DC Washington LMS 34

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NOVEMBER 2, 2018

Besides having a strategy for how your association will use the data in your care, you should follow these six principles for collecting and updating member data. Many of my content marketer friends, acquaintances, and clients will appreciate this one. Recharge your Member Experience. Host: American Marketing Association.

Chicago 38

Chicago DC Tools Content 38

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NOVEMBER 11, 2022

Content marketing strategy. Hey, SaaS marketing friends (and content partners aka clients), check out this guide to creating or refining a content marketing strategy by Jimmy Daly (Superpath) and Ryan Law at Animalz. Host: American Marketing Association. 5 Secrets to Engage Your Members. Employee screening.

LMS 39

LMS Education Technology Strategy 39

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NOVEMBER 15, 2019

The weekly list of free educational events and resources for the association community… WBT Systems lists the integration issues you should consider before selecting a new LMS. Presenter: Sarah Henry, Content Marketing Growth Manager, Elevation Web. Beyond the Course: Content Marketing Strategies for Continuing Education.

Washington 34

Washington DC Revenue Content 34

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JUNE 17, 2022

Membership marketing. Tony Rossell from Marketing General Inc. shares the seven deadly sins of membership marketing. He also suggests next steps to help you repent for those marketing sins. Marketing Maturity for Nonprofits (Nonprofit Conversations with Cecilia Sepp, CAE ). Location: Washington DC and online.

DC 39

DC Revenue Washington Leadership 39

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JULY 5, 2019

– Chapter Workshop: Leverage Chapters to Engage & Grow Membership (Washington DC). Learn how to leverage chapters as a channel to reach new audiences, tap into (and boost) chapters’ unique ability to provide community and optimize the member experience, and leverage chapter experiences to drive community influencers.

North Carolina 34

North Carolina Chicago Washington Handbook 34

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SEPTEMBER 6, 2019

Gaining a Competitive Edge with Content Strategy (Washington DC). An impactful content strategy can add member value, expand your influence, bust the internal silos, and help you achieve your business goals. Location: Washington DC. Turn Member Engagement and AMS Data into Effective Marketing. Tue 9/10 at 3 p.m.

Chicago 37

Chicago LMS New York Content 37

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SEPTEMBER 13, 2019

WBT Systems explains how to increase your sales to nonmembers , an underappreciated market segment with huge potential. MemberSuite describes how technology (beyond the conference app) can help you improve the event attendee experience. What a member (or anyone) says they need isn’t always what they really need. 1 CAE credit.

DC 34

DC Washington Revenue Review 34

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APRIL 8, 2022

Check out their ideas for program planning, partnerships, marketing, learning formats and pathways, credentials, and packages. New member onboarding. If you don’t have a year-long new member onboarding campaign in place, start here with GrowthZone’s onboarding and touchpoint schedule. More info/register. Fri 4/8 at 12 p.m.

Technology 39

Technology Certificate Tips Guidelines 39

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APRIL 17, 2020

Lisa Block at Velvet Chainsaw Consulting reminds associations that decisions made in response to this crisis will have a long-term impact on members, so act with generosity and empathy. She addresses reserves, partnerships, marketing, and program development. Ann Gynn, Content Marketing Institute ). New York Times ).

North Carolina 44

North Carolina Montana Revenue Content 44

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JUNE 22, 2018

WBT Systems explains how to develop really good LMS requirements. Building a Culture of Entrepreneurship (Executive Exchange: Associations Catalyzing Entrepreneurship – Washington DC or teleconference). Entrepreneurship in associations is about adding value—to our members and to society. Host: PCMA Digital Experience Institute.

System 30

System Charlotte Education Member Engagement 30