Remove Magazine Remove Member Engagement Remove Recruiting Remove Strategy
article thumbnail

Association Brain Food: 9.1.23

Reid All About it

They describe nine strategies for marketing membership to Gen Z. This is essential reading for understanding trends in membership recruitment, engagement, renewal, dues, value propositions, and more. Membership engagement. Engagement means different things for different members. Workplace culture.

Revenue 227
article thumbnail

Association Brain Food: 9.15.23

Reid All About it

Data strategy. Dabdub, Director for Admissions and Recruitment Affairs at the American Association of Veterinary Medical Colleges Josie Hernandez, IOM, Account Executive with Bostrom and President of Association Latinos Carol Martinez, Manager of Community Impact at Project Management Institute Ben Yzaguirre, M.Ed., More info/register.

LMS 256
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

The term was coined in 1994 by Joel Kurtzman , who was the founding editor-in-chief of Strategy+Business magazine and editor of the Harvard Business Review. She also makes an important point about the shift in persuasive strategies away from the aggressive sales pitch and toward a more genuine and personalized approach.

article thumbnail

New Year Resolution: Invest in Association Learning Technology

WBT Systems

The key step to a designing a new strategy or plan for association learning is to set achievable goals. The key to this is to understand the needs and expectations of your members with regard to association education programs. Increased Member Value – members place high value on association education, especially younger members.

article thumbnail

Association Brain Food Weekly: 10.9.20

Reid All About it

Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Join us to engage in organic dialogue with your fellow association consultants.

Utah 370
article thumbnail

Association Brain Food: 12.9.22

Reid All About it

Moderator: Heather Story, consultant, Volunteer Strategies. B2B2C: Connecting to your Members’ Customers (Nonprofit Conversations with Cecilia Sepp, CAE ). Membership Monday: Student/Young Professional Recruitment and Engagement. Successful Recruiting, Hiring and Onboarding in a Remote or Hybrid Environment.

article thumbnail

Back to Basics: Make Member Communication Useful, Accessible and Engaging to Earn More Revenue

Association Adviser

Whatever the approach, the common principle in practice is: The more value your communication programs can provide to BOTH members and advertisers, the better positioned your association is to earn higher non-dues revenue. Successful member communication programs will earn your association more NDR.

Revenue 62