MemberClicks

APRIL 28, 2022

Recruiting new members and keeping them engaged is a crucial activity for all associations. And while it’s a challenge to engage any of your member base, engaging young members can feel particularly daunting—particularly younger Millennials and Gen Z. Give them a chance to engage with each other through networking.

Tips 98

Tips millennials Newsletter Recruiting 98

Reid All About it

OCTOBER 27, 2023

Trying to figure out how to market more effectively to Gen Z and millennials? Mercury Creative Group explains how to build an association brand that attracts and retains younger members. She also shares the story of another association that partnered with an outside expert to fill in a service (and revenue) gap. 1 CAE credit.

LMS 259

LMS North Carolina Recruiting Recruitment 259

Association Adviser

MARCH 17, 2014

In response to this challenge, some associations have made impressive gains in their adoption of technology, particularly in the areas of mobile, social media, video, online learning, connectivity and more. I checked in with two of my millennial colleagues to get their take. They don’t even need a computer. No surprise there.

Texas 60

Texas Video millennials Revenue 60

SCD Group

DECEMBER 30, 2012

Part 1: Framing the Pricing Picture: Revenue, Risk and Registration: The first article in the series examines issues related to managing financial risk. We still need to identify when to enhance the member experience by also providing an app. I’m guessing only when you’re clicking a link in an email or in social media.).

Discount 40

Discount Social Media Video Price 40

Reid All About it

SEPTEMBER 13, 2019

What percentage of your education revenue comes from selling professional development to nonmembers? It’s not just Millennials. A majority of Gen Xers and Boomers are also regular users of social media and smartphones. 8 Ways to Get Gen Z and Millennials to Give. You might get some ideas for your association.

DC 34

DC Washington Revenue Review 34

Reid All About it

NOVEMBER 1, 2019

Like many things millennials “killed,” the dinner party has simply adapted for the post-recession era. Host: National Institute for Social Media. Presenter: Jennifer Radke, SMS, CEO, National Institute for Social Media. Chapters and Affiliates: For the “Swing” in Your Member Experience. SURGE Growth.

Washington 34

Washington Social Media Content Texas 34

Reid All About it

OCTOBER 7, 2022

Too many associations deliver—and too many attendees settle for—mediocre, ineffective educational experiences. On the Event Garde blog, Tracy Koenig-Poches suggests you design instructor-led learning experiences with the millennial in mind , which will also satisfy the older learner too. Year-round attendee community. .

Blended Learning 41

Blended Learning Education Video Conference 41

Association Adviser

MARCH 19, 2013

Associations must adapt to shifting demographics, new communication platforms and changing member preferences. High performing associations anticipate member needs before the member has to ask. As technology becomes more pervasive, don’t forget the personal side of the member experience. Michelle Mason, ASQ.

New York City 60

New York City New York California Video 60

Reid All About it

NOVEMBER 18, 2022

Millennials are changing what it takes to succeed in sales , says Lindsay Ellis at the Wall Street Journal (no paywall). Key to this transformation includes embracing an ecosystem approach to software: use purpose-built tools, connected together, focusing on the member experience. Association and B2B sales. 1 CAE credit. .

DC 43

DC Education Technology Washington 43