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Use Data for New Revenue Opportunities

Association Analytics

In general, members were certainly shifting to more online products and services, such as virtual conferences or online classes. These may have not been a big revenue generator for you, but they provided a much needed connection for your members and delivered value to them. Use your data to optimize people and products.

Revenue 169
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Don’t stop learning: How to repurpose content for long-term revenue

Freestone

Read our blog to discover how your continuing education program can repurpose content from live events, drive long-term revenue, and attract new learners. Drive more revenue By repurposing your continuing education program content, you can generate additional revenue. What does it mean to repurpose content?

Content 79
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Increase Engagement and Improve Your Social Media Reach

GrowthZone

Membership expert Frank Kenny recently shared an idea to boost social media engagement and proved it worked. In one of his newsletters, he sent a word find similar to the one in this article. That’s huge for improving your social media algorithm and ensuring social posts reach more followers.

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Association Brain Food: 4.19.24

Reid All About it

James Young of Product Community describes a twist on mentoring. And, unlike social media channels, your association controls the app. Andy Crestodina, Orbit Media 101 ways to make and maintain friendships: real examples from life and listeners. I’m happy to feature it as long as it’s not too product-centric.

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Don’t stop learning: How to repurpose content for long-term revenue

Freestone

Read our blog to discover how your continuing education program can repurpose content from live events, drive long-term revenue, and attract new learners. Drive more revenue By repurposing your continuing education program content, you can generate additional revenue. What does it mean to repurpose content?

Content 52
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Association Brain Food: 4.12.24

Reid All About it

They also tell the stories of two association executives who generated more revenue after changing their approach to sponsorship. I’m happy to feature it as long as it’s not too product-centric. Find out how to drive synergies at scale between social media and social customer service teams, and efficiencies with purpose-built AI.

Revenue 256
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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

Look to create new and innovative products and services for an underserved population in your membership. Strategy 2: Double Down With the Double Down strategy, you’re looking for products, services, and member segments that are really working well for your association.