Reid All About it

DECEMBER 1, 2023

Member recruitment. To attract young members , you must recruit in ways that make sense to them. Impexium recommends proving you’re an organization they can trust, delivering benefits they value, and having processes and systems that facilitate member referrals, new member onboarding, testimonials, social presence, and member feedback.

Arlington 266

Arlington Technology Strategy Los Angeles 266

Reid All About it

FEBRUARY 19, 2021

My new favorite word, it means “ jumping out of the system ,” not just thinking out of the box, but ignoring the box completely. Anne-Laure Le Cunff at Ness Labs writes, “With jootsing, a system’s rules can be used as a starting point to work against… the idea is to start from a seemingly unbreakable rule, and then… to proceed to break it.”

Revenue 322

Revenue Las Vegas Marketing Leadership 322

Reid All About it

FEBRUARY 12, 2021

WBT Systems describes several other options for delivering online education. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Visual Storytelling Trends You Can’t Afford to Miss: How to Achieve Revenue-Based Outcomes By Telling Engaging, Visual Stories. Host: Fridays@4.

Revenue 370

Revenue North Carolina Industry Technology 370

Reid All About it

SEPTEMBER 10, 2021

WBT Systems took him up on the challenge and focused on how an association’s learning business might help shape their industry’s future. see targeted demos of learning management systems aligned to serving organizations that market and sell adult lifelong learning, continuing education, and professional development. More info/register.

Strategy 195

Strategy Content Education Tips 195

Membership Marketing

JUNE 5, 2012

Seven Levers to Increase Membership Recruitment. Here are seven strategic levers or opportunities to explore in order to increase your new member recruitment efforts. If you have strong returns from your recruitment efforts, you probably are not reaching your full market potential. in Alexandria, Virginia. Publications.

Recruiting 40

Recruiting Recruitment Price Survey 40

Membership Marketing

OCTOBER 19, 2010

Why Share the Wealth through Membership Recruitment? This past weekend, I was in Chicago doing some membership presentations and spoke with members of one group who asked, “Why should I recruit members for the organization? Labels: Member Benefits , Membership Recruitment. in Alexandria, Virginia. Publications.

Recruiting 40

Recruiting Recruitment Price Chicago 40

Membership Marketing

NOVEMBER 12, 2010

Using Social Media to Recruit Staff. A former client contact of mine helps to manage a blog and related social media to recruit staff for the company where she works -- Sodexo. in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Using Social Media to Recruit Staff.

Social Media 40

Social Media Recruiting Recruitment Marketing 40

Reid All About it

DECEMBER 9, 2022

WBT Systems explains who’s excluded if you stop hosting virtual conferences. Membership Monday: Student/Young Professional Recruitment and Engagement. We will focus on a successful campaign for the recruitment and engagement of this membership segment. Virtual events and inclusion. “If Mon 12/12 at 12 p.m. More info/register.

Colorado 39

Colorado Recruiting Recruitment Survey 39

Reid All About it

JANUARY 13, 2023

If not, use this survey link to join nearly 1,000 association leaders worldwide whose participation helps all of us gain insights about what’s working to recruit, engage, and retain members, along with other valuable information. WBT Systems recommends recession-proofing your association’s learning business. Recession prep.

Revenue 39

Revenue Education Strategy Leadership 39

Membership Marketing

DECEMBER 22, 2011

Non Dues Revenue and Affinity Programs for Members. So here is a quick list of possible non-dues revenue and affinity products that I have put together to get your thinking going. Labels: new products , Non-Dues Revenue. in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment.

Revenue 40

Revenue Discount Directory Price 40

Reid All About it

JANUARY 6, 2023

Non-dues revenue. After attending the RevUp Summit hosted by the Professionals for Association Revenue, WBT Systems says one lesson from the painful past few years is the need to diversify revenue. Career Development in Organizations: A Tool for Recruitment, Engagement, and Retention. Fri 1/6 at 4 p.m.

Revenue 42

Revenue North Carolina Education System 42

Reid All About it

MARCH 18, 2022

WBT Systems digs into ASI’s 7th annual Membership Performance Benchmark Survey to find out how associations are working through their digital transformation. Partnership + Innovation = Non-Dues Revenue Success: New Solutions to Non-Dues Revenue Challenges. Membership Recruitment: How to Reach New Markets. 1 CAE credit.

Revenue 39

Revenue Technology Video LMS 39

Reid All About it

NOVEMBER 10, 2017

The latest research, brought to you by WBT Systems, about the aging workforce, the looming workforce gap, and retirement plans of Boomers is quite surprising. Small Association Forum for Executives (Northern Virginia). Contrary to popular belief, the Boomers aren’t going anywhere anytime soon. 10 CAE credits. More info/register.

DC 150

DC Washington Tools Education 150

Reid All About it

FEBRUARY 17, 2023

WBT Systems describes what goes into a persuasive toolkit. If your AMS doesn’t help you recruit, engage and retain members , it’s time to start looking for a new one. Non-dues revenue. With so many non-dues revenue options to explore and limited resources to pursue them, which solutions are right for your organization?

Revenue 39

Revenue Strategy Education Technology 39

Membership Marketing

JANUARY 27, 2010

Unleash the Power of Market Testing in Your Membership Recruitment. And because of the larger quantities and costs involved, testing is a particular necessity and an ideal opportunity when it comes to membership recruitment. Testing in membership recruitment allows your organization to market more efficiently. Publications.

Recruiting 40

Recruiting Recruitment Marketing Price 40

Membership Marketing

JUNE 20, 2012

So Why Test in Membership Recruitment? After my last post, you might say to me, “So what’s wrong with not doing market testing in my membership recruitment program?” The total revenue for the control group came to $24,150 while the total revenue for the test group came to $39,999. Non-Dues Revenue. (1).

Marketing 40

Marketing Price Discount Recruiting 40

Membership Marketing

JUNE 18, 2012

Many organizations are seeing growth in membership and using great tools to recruit, engage, and retain members. in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. So Why Test in Membership Recruitment? Seven Levers to Increase Membership Recruitment. Non-Dues Revenue. (1).

Marketing 40

Marketing Recruiting Recruitment Price 40

Membership Marketing

NOVEMBER 11, 2011

Five Steps to Building a Membership Recruitment Strategy. I just responded to a question on how an organization should put together a membership recruitment strategy. So here are five basic elements that I think are important to consider in putting together a membership recruitment program. Labels: Membership Recruitment.

Marketing 40

Marketing Recruiting Recruitment Price 40

Membership Marketing

NOVEMBER 4, 2010

Building Your Online Membership Lead Generation and Conversion System. The next question is what to do with these leads and how to maximize the effectiveness of the conversion system. One way to look at this lead to paid member conversion system is as a funnel. A good system might look something like this. Publications.

Social Media 40

Social Media System Price Survey 40

Membership Marketing

APRIL 9, 2010

The Push and Pull of Membership Recruitment. In a pull system the consumer requests the product and pulls it through the delivery channel. On the other hand, in a push marketing system the sales efforts are initiated by the producer and information is pushed toward the buyer. in Alexandria, Virginia. Publications.

Marketing 40

Marketing Recruiting Recruitment Price 40

Membership Marketing

MARCH 31, 2010

Over a million pieces of recruitment mail were analyzed that went out over several campaigns and there were over 10,000 paid responses. West Virginia. in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Non-Dues Revenue. (1). California.

Marketing 40

Marketing Rhode Island South Dakota West Virginia 40

Membership Marketing

JULY 17, 2012

The concept was built around a systems thinking approach to membership. You also will have difficulty recruiting a new member if you cannot identify who top prospects are for membership. Recruitment -- when prospects choose to join you. in Alexandria, Virginia. Tuesday, July 17, 2012. The Membership Lifecycle Turns Five.

Marketing 40

Marketing Recruiting Recruitment Price 40

Membership Marketing

JULY 22, 2011

What I have found works best is to help an organization step back and see the big picture and then develop a systemic solution to fixing the problem. In the book he applies the concept of systems thinking to help organizations respond effectively to the challenges that they face. ” 1.

Marketing 40

Marketing System Price Recruiting 40

Membership Marketing

MAY 25, 2012

This marks the fourth year that Marketing General Incorporated (MGI) has surveyed associations to better understand what is going on in the membership market and what is working best to recruit members, engage new members, renew existing members, and reinstate former members. in Alexandria, Virginia. Membership Recruitment. (4).

Marketing 40

Marketing Report Price Survey 40

Membership Marketing

DECEMBER 30, 2011

in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Non Dues Revenue and Affinity Programs for Members. Membership Recruitment. (4). Non-Dues Revenue. (1). Renewal Systems. (14). Subscribe through Your Reader. My Background. Tony Rossell. View my complete profile.

Tools 40

Tools Marketing Price Report 40

Membership Marketing

DECEMBER 12, 2011

in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Non Dues Revenue and Affinity Programs for Members. Membership Recruitment. (4). Non-Dues Revenue. (1). Renewal Systems. (14). Subscribe through Your Reader. My Background. Tony Rossell. View my complete profile.

Marketing 40

Marketing Class Miami Price 40

Membership Marketing

MARCH 7, 2011

I get a lot of questions about this, so I thought it might be of help to provide some sample language you can use to present this option on recruitment and renewal efforts. Labels: Acquisition Campaigns , Renewal , Renewal Systems. in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment.

Sample 40

Sample Marketing Price Survey 40

Membership Marketing

MARCH 12, 2012

• Year over year new member recruitment. in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Non-Dues Revenue. (1). Renewal Systems. (14). • Monthly and annual conversion (renewal) of first year members. My Background.

Marketing 40

Marketing Price Survey Recruiting 40

Membership Marketing

JANUARY 19, 2012

in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Non-Dues Revenue. (1). Renewal Systems. (14). Subscribe through Your Reader. My Background. Tony Rossell. Tony serves as the senior vice president of Marketing General, Inc., Network with Me.

Marketing 40

Marketing Cost Price Survey 40

Membership Marketing

NOVEMBER 1, 2010

Maximizing your Website as a Tool for Membership Recruitment. When an opt-in is captured, we have found that these leads are some of the highest responding lists for membership recruitment campaigns. in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Speaking Engagements.

Tools 40

Tools Marketing Recruiting Recruitment 40

Membership Marketing

OCTOBER 7, 2011

Recruitment, Retention, and Engagement Trends. in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Non-Dues Revenue. (1). Renewal Systems. (14). The focus is “Membership Matters” Some of the article titles include: 1.

Marketing 40

Marketing Case Study Price Survey 40

Membership Marketing

SEPTEMBER 13, 2011

As readers of this blog know, this marks the third year that we have surveyed membership organizations to better understand the strategies and tactics used to recruit members, engage new members, renew existing members, and reinstate former members. in Alexandria, Virginia. Membership Recruitment. (4). Non-Dues Revenue. (1).

Marketing 40

Marketing Price Report Survey 40

Membership Marketing

MARCH 9, 2012

• Life Time Value (LTV) – Understanding the long-term revenue stream a members will produce. in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Non-Dues Revenue. (1). Renewal Systems. (14). Subscribe through Your Reader.

Marketing 40

Marketing Price Analysis Survey 40

Membership Marketing

JULY 5, 2011

Growth in new member recruitment appears to be a big driver in membership growth. in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Non-Dues Revenue. (1). Renewal Systems. (14). Subscribe through Your Reader. My Background. Tony Rossell.

Report 40

Report Survey Price Recruiting 40

Membership Marketing

APRIL 4, 2012

in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Non-Dues Revenue. (1). Renewal Systems. (14). Subscribe through Your Reader. My Background. Tony Rossell. Tony serves as the senior vice president of Marketing General, Inc., Network with Me.

Report 40

Report Marketing Price Survey 40

Membership Marketing

MARCH 27, 2012

in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Non-Dues Revenue. (1). Renewal Systems. (14). Subscribe through Your Reader. My Background. Tony Rossell. Tony serves as the senior vice president of Marketing General, Inc., Network with Me.

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

NOVEMBER 14, 2011

in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Five Steps to Building a Membership Recruitment St. Membership Recruitment. (4). Non-Dues Revenue. (1). Renewal Systems. (14). Subscribe through Your Reader. My Background. Tony Rossell. View my complete profile.

Marketing 40

Marketing Price Survey Tips 40