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Build a Bridge to Maximize the Community Experience With Social Learning

Higher Logic

If we build it, members will come, right? Organizations and associations dedicate significant resources to their learning strategies and content development in order to attract members and make their membership more valuable.

4 key takeaways from ASAE’s Membership Marketing & Communications Conference.

YourMembership Blog

During ASAE’s MM&C Conference earlier this month, association executives and industry partners took part in 24 learning labs, three keynotes, two preconference workshops and networked to up their game on digital, content and branding strategies.

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2 types of cyberattacks your nonprofit or association can avoid.

YourMembership Blog

Data protection and data privacy for nonprofits and associations are important issues being tackled in today’s digital world. Here’s a guest blog article by Daniel Fierro of Abila, introducing how to protect your organization from cyberattacks.

Association Brain Food Weekly: 5.19.17

Reid All About it

Your weekly list of free webinars and events for the association community… You can buy everything except time–our most precious resource. I enjoyed watching this short video of Warren Buffet and Bill Gates talking about time in an interview with Charlie Rose.

5 Ways to Reach New Donors Online

Wild Apricot Blog

Many nonprofits miss out on donations by not having the right online presence. To help you, Jasmine Marrow, the director of nonprofit strategy at GuideStar, the world’s largest database of nonprofit information, shows you five ways to reach donors online. Jasmine-Marrow online-presence online-profile Fundraising donations donors nonprofits

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Include Is a Verb: Moving from Talk to Action on Diversity and Inclusion

SocialFish

By Elizabeth Weaver Engel, MA, CAE, CEO and Chief Strategist, Spark Consulting. Association executives know that the Millennial generation, which will soon be the majority of our workforce and membership base, is the most diverse generation we’ve ever had in the US.

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How I Increased My Viewership Tenfold

Association Success

Will people listen to you more carefully as a cartoon character? It’s not what you have to say. It’s how you go about saying it. As many of you are probably aware, I’m very passionate about all things Cybersecurity-related. In fact, I’d be almost willing to say I’m somewhat of a nerd.

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A Case for Conducting Exit Interviews

Associations Now

For associations concerned with retaining talent—and which association isn’t?—a a successful exit interview can give you the knowledge you need to make talent-saving tweaks to your business operations or management styles. Plus, some tips for making the most out of them.

6 Ways to Make Your Website Your Association's Greatest Marketing Tool

Aptify

Association marketing has evolved tremendously in the last 10 years. Some of the tactics that were driving membership in the past are in decline, and new and innovative ways to increase member engagement have matured and been proven to work.

Mark Your Calendars – SUMMER SOLSTICE 2017

SocialFish

Come to The Solar Foundation ’s seventh annual Summer Solstice event on June 22, 2017 in Washington, DC! SUMMER SOLSTICE 2017. Hogan Lovells, LLP, 555 13th St NW, Washington, DC. June 22. 5:30 PM – 9:00 PM. Join us at The Solar Foundation’s 7th annual Summer Solstice!

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How to Prepare for a Chapter Restructuring

Chapter Chat

You’ve seen the warning signs. Your chapter network and your relationship with your chapters is in trouble. You know it’s time to make changes. After evaluating your existing chapter model and envisioning options for a new one, you’re ready to move forward.

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New Study Offers Lessons on Nonprofit Fundraising and Marketing

Associations Now

The latest M+R Benchmarks Study dives into nonprofit fundraising and marketing metrics—and draws some conclusions about what’s working and what’s not. In 2016, nonprofits had to send an average of 2,000 emails to get one donation.

Social Media and Your Association: 3 Trends to Watch Closely

MembersClick

A few weeks ago, we had the opportunity to attend the American Society of Association Executives’ Marketing, Membership & Communications Conference (MMCC) in Washington, D.C.

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Three More Problems Attendees Experience at Association Conferences

Smooth The Path

Many of you were super interested in learning about the six problems attendees experience at conferences : If you don’t have me at registration, you’ve lost me. I’m a sponsor or an exhibitor, and I feel like an outcast. I’m a long-time member, and I’m bored with the sessions.

The Seven Leadership Secrets of Great Team Captains

SCD Group

Current and future association and nonprofit leaders can learn a lot by examining “The Captain Class: The Hidden Force that Creates The World’s Greatest Teams,” a new book written by Wall Street Journal editor Sam Walker. The Journal ran excerpts in its May 13-14 edition.

How to Ask for a Raise and Other Top Learnings from IAEE Women’s Leadership Forum

Velvet Chainsaw

Private-Public Collaborative Group Advocates for Library Funding

Associations Now

Through the Corporate Committee for Library Investment, organizations and businesses are banding together to help protect and secure federal funding for America’s libraries.

Hot Association Jobs This Week – May 17

SocialFish

Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital.

Why You Should Not Watch Your Association’s Competition

Smooth The Path

Related: Watch who you watch. C ommonly used association goals doomed to failure. I wish we had done this differently back when it was easier to do. The post Why You Should Not Watch Your Association’s Competition appeared first on Smooth The Path.

Micro-Volunteering: Popular Questions (And Answers!)

MembersClick

Micro-volunteering has been a pretty popular topic for the past few years, but that’s not to say it’s entirely understood.

7 Ways Your Processes Can Help (or Hurt) Your Membership Software Move

Aptify

Implementing new membership software is an intense time for all involved. As in other momentous transitions in life, like weddings, you need a solid foundation in place to successfully face what lies ahead.

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Partnership on AI Welcomes New Members, Including 14 Nonprofits

Associations Now

The group, launched last year, aims to ponder both the technological and societal effects that artificial intelligence has on the world—and it’ll do so with the help of a number of nonprofit organizations and tech firms.

When it comes to data management, what makes your association different?

Effective Databse

If you’re looking for a new AMS, that’s one of the most important questions you can ask. What makes your association different or unique, as compared to other associations, in terms of the kinds of data you manage? For example, one association I’ve worked with received over 80% of their revenue from grants of one type or another. Sure they managed membership, events, committees, and other things that “typical” associations do.

Whose Motivations are Driving the Association?

Smooth The Path

It is important to understand the motivations behind someone’s request, concern, advice, or opinion. If you give five of your close friends the same information, their worldview will color those facts and each of them may come to a different conclusion.

The Great Generational Shift: Is Your Association Ready?

MembersClick

You’ve been hearing about rising generations for a while. First it was Millennials, now - Generation Z. But generational shifts have always been talked about as something kind of elusive and well into the future. The thing is, though, those generational shifts are happening now.

JP Moery’s Association Playbook – Episode 87: Three Sure-Fire Strategies to Grow Your Sponsorship Program - Moery Company

The Moery Company

Selling sponsorships is hard work and if your program has hit a wall – Host JP Moery offers three sure-fire strategies that can take your sponsorship growth to a whole new level. Check out his latest podcast. The post JP Moery’s Association Playbook – Episode 87: Three Sure-Fire Strategies to Grow Your Sponsorship Program appeared first on Washington DC Association Consultant.

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How to Keep Ex-Board Members Close (But Not Too Close)

Associations Now

Preserving relationships with former board members can be complicated, and the temptation to cut them off entirely is strong. But a sense of balance and inclusion can reduce feelings of meddling. When board members have ended their tenures, their tenures should end.

5 Urgent Questions To Ask Of Your Association's Website Content

Vanguard Tech

Timely. Relevant. Meaningful. Ideally, these terms should describe at least some of your association’s website content. And while we can all agree that these qualities are key, the real challenge is determining if your content is any of these things. And, if not, how do you make it so?

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Chose Your Dimensions of Diversity and Get Started

Eric Lanke

Spark Consulting is out with another white paper -- this one on the sometimes challenging topic of diversity and inclusion -- and it's another thought-provoking read for association CEOs.

Membership Retention: 4 Tactics to Try

MembersClick

If you were to ask an association professional, “What keeps you up at night,” membership retention would probably be somewhere on that list (and pretty high up too, if we had to guess). Everything you do goes back to membership retention. The events you hold, they’re designed to engage members.

Disrupting the Status Quo

Idea Architects

If my recent conversations are any indication, a lot of people find disrupting the status quo increasingly appealing. Their motivations range from simply wanting to create meaningful change to positioning themselves in their organizations as unafraid to go bold or big

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Report: Expanded Charitable Deduction Could Make Up for Potential Funding Shortfall

Associations Now

Independent Sector, a group that represents charitable nonprofits, says that current budget proposals could severely hurt charitable funding—but a change to the tax code could help solve the problem.

Making your Automated Fundraising Campaign a Success

Informz

Fundraising campaigns are so crucial to an organizations’ success. A lot of times, your organization is depending on a campaign to provide funds to help you achieve your mission. Revenue-driven campaigns are ones you simply cannot afford to “just get out the door.”

What Story Does Our Data Tell us?

Association Success

When adverts ignore people, people ignore adverts. The digital world is just that: a world. Personal and demographic details, from geographic location to computer literacy, makes it difficult to accurately anticipate people’s behaviour- and their responsiveness to advertising. But unlike the world outside, digital space creates a pool of data with which to analyse, predict, and ultimately to curate the online experience of anyone who interacts with it.

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