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Best of the Web: March 2014

Association Adviser

Association Leadership (Texas Society of Association Executives). March 25-27, 2014. May 19-21, 2014. Charles Popper, Naylor’s vice president of association relations, will also present findings from the 2014 Association Communications Benchmarking Report. May 28-31, 2014. June 4-5, 2014.

Idaho 60
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Best of the Web: April 2014

Association Adviser

Association Leadership. May 19-21, 2014. Charles Popper, Naylor’s vice president of association relations, will also present findings from the 2014 Association Communications Benchmarking Report. May 28-31, 2014. ASAE 2014 Marketing Membership & Communications Conference. June 17-18, 2014.

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Winning resources: CAI recognized for excellence in association media and publishing

Ungrated

At CAI, we feel honored and humbled to educate, support, and advocate for the millions of people living and working in community associations. Part of that mission includes publishing amazing resources, best practices, and solutions through our blogs, newsletters, magazine, and digital channels. important to community associations.

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4 Email Copywriting Tips for Associations

MemberClicks

Aside from the point we made above about copy being the thing that communicates with your members what you’re trying to tell them, it actually has a few other purposes. For new members especially, email communication can help build relationships. Why your email copy matters. The right words make a difference. Now don’t panic.

Tips 92
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The makings of marketing mavens

Aaron Wolowiec

I served as director of communications for an association for four years – and I loved every minute of it. I was all things communications, media relations and public relations. Eighty-eight percent think members perceive their marketing and communication efforts as sometimes to always relevant and professional. But marketing?

Marketing 100
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The World of Opportunities for AMCs: A YM Perspective

YourMembership

This week YourMembership.com is “on the road” in Tempe, Arizona attending the 2014 AMC Institute Annual Meeting. The loss of leadership vital to the health of the organization. The leadership of these organizations find it difficult to move away from the “status quo” mentality that no longer serves their member’s best interests.

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CXPA Elevates the Customer Experience with Community

Higher Logic

Community goals with discussions & resources. CXPA and Higher Logic launched the CXPA Community on May 13, 2014. A group of members beta-tested the community, and CXPA set to launch it alongside the annual conference, Insight Exchange, in May. Top 10 community blogs received almost 8,000 views to date.