The Four Writing Tics You Must Leave Behind in 2016
Higher Logic
MARCH 16, 2016
Take these sentences from a press release by hybris, a division of the software giant SAP, about a new “billing solution.”. Smart communicators find a way to say what they mean in simple language, even if it’s technically sophisticated. The cost is that you’re leaving your readers behind. Does that make you want to buy?
Let's personalize your content