Potomac Core

JANUARY 4, 2017

These organizations collaborate with their boards to make sure that the Association’s Advocacy Strategies reflect the growth challenges and opportunities that their members care most about. in the third quarter of 2016 growth forecasts for 2017 remain mixed. Even though the U.S. economy grew at a brisk 3.5% Expanding Advocacy Impact.

Cost 132

Cost Member Engagement Recruiting Recruitment 132

Higher Logic

NOVEMBER 20, 2019

Your association is the perfect place to connect members with the perfect mentor or mentee. In fact, Marketing General revealed that 48 percent of associations say participation in their mentoring program has increased—a clear indicator that members are seeking this benefit. Why You Should Start a Mentoring Program.

How To 240

How To Tips Leadership Survey 240

Reid All About it

FEBRUARY 26, 2016

Eastern*- The Gartner Top 10 Strategic Technology Trends for 2016. The Completely Revised Guide to Great Board Recruitment. Speaker: Suzanne Carawan, Chief Marketing Officer at HighRoad Solution. – Ultimate Member Engagement: The Power of Data-Driven Decision Making. Mon 2/29 at 11 a.m. Speaker: David W.

Analysis 150

Analysis Technology Conference Recruiting 150

Reid All About it

NOVEMBER 11, 2016

Insights from the Global Engagement Index 2016: Strengthening Member & Customer Relations Globally. The Global Engagement Index (GEI) measures the performance, relationship strength and outcome of engagement tactics as seen through the eyes of associations’ customers and members. More info/register.

Handbook 239

Handbook Washington eBook DC 239

Reid All About it

DECEMBER 2, 2016

Learn how modern website design elements can increase member engagement. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Membership Recruitment and Renewal Strategies. Host: Marketing General, Inc. Host: Grit Marketing.

San Jose 150

San Jose millennials Revenue Content 150

ISAE

SEPTEMBER 14, 2023

According to ASAE, dues made up only 30% of total revenue for professional associations in 2016, a steep drop from 95.7% Additionally, these revenue streams can even boost member engagement. This method is low-cost, effective, and will help you reach a wider audience than traditional marketing channels.

Revenue 52

Revenue Learning Management System Course eBook 52

Reid All About it

JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. The council manages leadership recruitment, candidate evaluation, and nominations.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

Reid All About it

JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. The council manages leadership recruitment, candidate evaluation, and nominations.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

Reid All About it

MARCH 19, 2021

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Since the implementation of ASU 2016-14 many nonprofits that did not previously have to present a statement of functional expense are required to. More info/register (fee for MPI non-members). Host: Fridays@4.

LMS 370

LMS Nashville Strategy Video 370

Reid All About it

SEPTEMBER 9, 2016

– App-tastic 2016: 45 of the Best Productivity Apps You Should Be Using. Host: ASAE Marketing Section. David Evener, CAE (moderator), Marketing Director, National Ground Water Association . – How to Track Member Engagement (In Only 10 Minutes a Day). More info/register. Host: iCohere. 1 CAE credit.

Social Media 150

Social Media New Jersey Tips Recruiting 150

Reid All About it

FEBRUARY 16, 2018

At the 2016 ASAE Technology Conference, I ran into an old NAHB IT colleague of mine who told me about this new software they were using to streamline and automate dues and data collection from their 700+ local home building associations. Ultimate Member Engagement: The Power of Data-Driven Decision Making. Wed 2/21 at 1 p.m.

DC 150

DC Washington Recruiting Recruitment 150

Reid All About it

JUNE 2, 2017

LMS provider WBT Systems describes the different psychological, environmental, and technical obstacles that stand between your members and your online learning programs. As a writer and a learner, I love content hubs, and so does Imagination, a content marketing agency serving the association space. More info/register. 1 CAE credit.

Raleigh 150

Raleigh Chicago DC Washington 150

Socious

NOVEMBER 17, 2016

According to the 2016 Membership Marketing Benchmarking Report released by Marketing General, 49% of membership organizations are growing, and the other 49% are shrinking or remain stagnant. To help associations capitalize on these recruiting methods, top membership management software now includes marketing and email tools.

Membership Management 100

Membership Management Software Directory Library 100

Associations Now

AUGUST 1, 2017

The 2016 Chapter Benchmarking Study [PDF] by Mariner Management & Marketing found that only 5 percent of organizations actually measure their chapter ROI, which means some may be contributing too little or too much to their chapters. To measure ROI, associations must first pinpoint the value members want to receive from chapters.

Revenue 43

Revenue Cost Recruiting Recruitment 43

Associations Now

JUNE 28, 2017

Preliminary findings from this year’s Marketing General Membership Benchmarking Report indicate that membership growth is holding its own amid a whirl of challenging external forces. The truth is, membership teams face a lot of heartache, and probably some sleepless nights, thinking about membership acquisition, engagement, and retention.

Certificate 60

Certificate Survey Recruiting Recruitment 60

Association Adviser

JULY 28, 2016

Mentoring programs benefit members at all career stages. Carl Good , vice president of membership, marketing and business development at the National Roofing Contractors Association (NRCA), said face-to-face interaction with an association is still highly valuable for members. “In Edge Research 2016. . Job opportunities.

millennials 60

millennials Arizona Communications Atlanta 60

Association Adviser

MAY 23, 2018

On the bright side, this is an improvement from the 54 percent who reported the same problem in 2016, but still an increase from the minority of 11 percent of respondents who said this was a major issue for them back in 2011. Track member engagement on the digital edition of your publications. Market your communications.

Revenue 69

Revenue Survey Communications Newsletter 69

Associations Now

DECEMBER 14, 2016

And, boy, did they deliver—they want to be nerdier when it comes to membership data, deepen membership engagement and experience, and create automated marketing campaigns around recruitment with specific stories and messaging in mind. The most common wish list item that we heard was deeper member engagement.

Pennsylvania 40

Pennsylvania Membership Management Member Engagement Recruiting 40

SCD Group

JULY 22, 2012

You may want to share these articles with your membership and marketing teams. When Satisfying Member or Customer Needs is not Enough: Connecting with the Heart From SocialFish What does satisfying customer or member needs (and I use these terms interchangeably) really mean? Manage the Member Lifecycle. Find the need.

Discount 40

Discount Price eBook Recruiting 40

Reid All About it

JUNE 8, 2018

Email is the overlooked backbone of successful content marketing and SEO strategies. Marketing Land ). and how to get the right statistics to prevent national and chapter level members from leaving. How Your Organization Can Use AI to Increase Member Engagement Right Now. Which strategies are marketers using?

Cleveland 31

Cleveland DC Washington Press Release 31