Reid All About it

JANUARY 8, 2021

17 non-negotiable things your email newsletter needs right now. ( 20 striking findings from 2020. See what 400 membership pros said about trends impacting their organizations, including top non-dues revenue sources, the shift to virtual events, the #1 job challenge, and COVID’s impact on member engagement. Ann Handley ).

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Las Vegas Case Study Conference LMS 370

Reid All About it

JULY 10, 2020

Take a look at Naylor’s 2020 Association Communications Benchmarking Report , an in-depth look at the communication challenges associations currently face, including issues related to the impact of the Covid-19 pandemic. WBT Systems describes nine virtual event strategies that minimize Zoom fatigue. Community karma, baby. 1 CMP credit.

Montana 365

Montana Content Price Strategy 365

MemberClicks

DECEMBER 14, 2022

Maybe that means mastering the art of writing funny and engaging subject lines or not abusing your org’s newsletter to the point that recipients audibly groan when they see another email from you. In 2020, an average of 306.4 That will mean more revenue for your organization. You have to be strategic! Is email dead?

Email Marketing 52

Email Marketing Marketing Strategy United States 52

Protech

SEPTEMBER 2, 2020

This blog post is the third in a series that cover s some of the ins and outs of how Protech successfully took our Fusion 2020 Customer Confere n ce virtual in 5 weeks due to the COVID-19 pandemic. Trade and professional associations rely on their annual meetings and conference s as a primary source of non-dues revenue. It’s no secret.

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How To Newsletter Social Media Class 81

Association Success

JULY 16, 2020

Still, it takes energy and strategy to curate content well. with each tool to create smarter email newsletters. Curated content includes links to articles, videos and other online content, and can be shared through multiple marketing channels, including an email newsletter, social media pages and a company blog. Price: Free.

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Tools Content Marketing Newsletter 122

Higher Logic

APRIL 25, 2019

billion in 2020. Why you should pay attention: Mobile event apps can help you generate additional revenue through sponsored ad space and push notifications. Publish an event blog or newsletter. Here’s a fun forecast: The number of mobile users worldwide is expected to reach 7.26

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Massachusetts Newsletter Social Media Conference 226

Reid All About it

MARCH 19, 2021

Leaders should discuss these questions to avoid returning to “the emerging temptation of a false normalcy and [making] a hard turn back toward the pre-2020 complacency that exacerbated the pandemic’s detrimental impact.”. Two proven tips to increase your newsletter’s open and click rates. Event Strategies 2021 and Beyond.

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LMS Nashville Strategy Video 370

Association Success

SEPTEMBER 14, 2020

Launched in August 1997, Netflix first became popular as a mail-order DVD service with an ingenious membership strategy. When past generations envisioned entertainment in 2020, they imagined everything from virtual reality to interactions with artificially intelligent robots. MORE: 5 signs your association’s strategy needs a refresh.

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Innovation Newsletter Technology Content 107

Association Briefings

MARCH 30, 2021

These newsletters are becoming more and more imperative in taking an association’s brand marketing to the next level, while consistently staying in front of industry professionals and becoming established informational authorities. For associations, the most effective email marketing strategy centers around an enewsletter.

Communications 52

Communications Phoenix Email Marketing Newsletter 52

MemberClicks

JULY 12, 2022

Building a strong and ever-growing member base has continued to be a challenge, with 68% of organizations struggling to grow their membership in 2020. In other words, a tiered dues model enables chambers to stop limiting member organizations’ choices by forcing a one-size-fits-all strategy. What are other types of membership models?

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How To Directory Price Columbus 52

Expo Logic

OCTOBER 23, 2020

As we move towards the end of 2020 and look ahead, likely, virtual events are not going anywhere in the new year. It is important to think about your event strategy and what components you need online that will best help you to accomplish your goals. Typical components of a successful virtual conference include: Education.

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Conference How To Newsletter Video 36

AssociationChat

JUNE 28, 2020

A lot has changed since February 2020. source: NPR) June 29, 2020 – More than 2 million people in the U.S. EventMB) June 24, 2020 – A growing number of countries are reauthorizing large professional events including trade shows, conferences, exhibitions, and congresses. Photo by Edward Jenner from Pexels. 7 :25 am ET].

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United States New York Conference Seattle 59

AssociationChat

APRIL 15, 2020

Here’s the latest: Revisiting agile teams after an abrupt shift to remote (source: McKinsey & Company) April 28, 2020 – Agile teams traditionally excel when their members are co-located. We hope you can leverage this data to design strategies that add value to both you and your customers. Harris, M.D., Photo by Miguel Á.

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United States New York Conference Seattle 52

Reid All About it

MARCH 13, 2020

Customer experience (CX) efforts remain inconsistent in many organizations, but 2020 could be a game-changer. Join a two-hour dive into the key challenges, crisis management strategies, and solutions needed for meetings and events. Learn how to adopt a new learning strategy that aligns with today’s learners. More info/register.

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DC Washington Revenue Communications 44

Reid All About it

FEBRUARY 11, 2022

Strategy development and facilitation are not the same thing. What are the current issues we are each facing, what have we learned from 2020/2021 and what new skills do we need as HR professionals to operate successfully in this new workplace? Shane Feldman, CEO, Innivee Strategies. Quick hits. Cecilia Sepp, CAE, CNAP, VEIP ).

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Content Strategy Technology Analysis 39

Reid All About it

FEBRUARY 4, 2022

Member Value through Wise Investment Strategy ( Chatting with Agnes & Cecilia). Take a closer look at how to develop the content strategy for your next event, find new ways to measure marketing ROI, and create new opportunities to monetize your conference content. Michael Shonholz, Chief Revenue Officer at ARG, Inc.

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Content Education Recruiting Recruitment 39

Reid All About it

APRIL 3, 2020

The findings from the survey will be disseminated by the Partnership Professionals Network via e-newsletter and website. I love the message Garth Jordan, SVP and Chief Strategy Officer for HFMA, delivers in Association Success. Fri 4/3 at 12 p.m.* – Not Governance as Usual: Virtual Approaches to Manage Your Governance Strategy.

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North Carolina Committee Montana Guidelines 44

Velvet Chainsaw

OCTOBER 14, 2021

Our crystal balls are pretty foggy when it comes to predicting the return of in-person expo and sponsor revenue. If marketing budgets intended for show participation in 2020 or 2021 were reallocated, or not spent, will corporations recall the good days and include your show in the 2022 marketing budget? Double down on sponsorship.

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Revenue Newsletter Social Media Maine 59