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FEBRUARY 2, 2024

The weekly list of free educational events and resources for the association community… Early-career microcredentials. If your association is looking for a sure-fire way to attract young professionals, TopClass LMS has the answer: early-career microcredentials. More info/register. More info/register. More info/register.

Certificate 268

Certificate Denver South Carolina Project 268

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JANUARY 26, 2024

The weekly list of free educational events and resources for the association community… Membership. I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. Leadership development for young members. 1 CAE credit.

Survey 257

Survey Project Strategy Education 257

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JULY 21, 2023

The weekly list of free educational events and resources for the association community… Association Brain Food is taking off next Friday, July 28 because I’m away all week at my state SAE conference and a family beach vacation. But TopClass LMS/WBT Systems describes ten skills your members need to learn right now. Member education.

Atlanta 195

Atlanta millennials Price Technology 195

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APRIL 14, 2023

The weekly list of free educational events and resources for the association community… Extreme brainstorming. Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. Abstract/conference management. More info/register.

Leadership 195

Leadership Education Revenue Strategy 195

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DECEMBER 1, 2023

The weekly list of free educational events and resources for the association community… Grassroots advocacy. TopClass LMS explains how education programs can help your association’s grassroots advocacy efforts. From the Electoral College to the Senate, reforms to our founding charters are possible without amendments. 1 CAE credit.

Arlington 268

Arlington Technology Strategy Los Angeles 268

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SEPTEMBER 1, 2023

The weekly list of free educational events and resources for the association community… Because I’m away most of next week at the Non-Dues-A-Palooza conference, Association Brain Food isn’t publishing next Friday, September 8. Gen Z marketing. They describe nine strategies for marketing membership to Gen Z.

Revenue 229

Revenue Survey Education Strategy 229

.orgCommunity

FEBRUARY 6, 2019

Grow Market Share. Tracy shared these statistics from the Association for Talent Development: corporate training is a $160 billion industry in North America, and worldwide it’s a $355 billion budget. Universities have the resources to design courses and certification and the desire to generate additional revenue.

Certificate 60

Certificate Illinois millennials Education 60

.orgCommunity

JULY 18, 2019

He said this approach is: “…inefficient, overly-expensive, a heavy burden on marketing and product development, and often results in a confusing and under-utilized array of products that are labeled as ‘member benefits’ simply because members get a price discount compared to non-members.”. Career resources.

Revenue 53

Revenue Certificate Blended Learning Discount 53

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JUNE 17, 2022

The weekly list of free educational events and resources for the association community…. Membership marketing. Tony Rossell from Marketing General Inc. shares the seven deadly sins of membership marketing. He also suggests next steps to help you repent for those marketing sins. Declining conference registrations.

DC 39

DC Revenue Washington Leadership 39

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MAY 22, 2020

The weekly list of free educational events and resources for the association community… New member onboarding. Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. Virtual event sponsors/exhibitors. Fri 5/22 at 1 p.m.

Certificate 369

Certificate Revenue Conference North Carolina 369

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JUNE 24, 2022

The weekly list of free educational events and resources for the association community…. It’s a good start, for sure, but you know your market segments best. Rory Archibald, Associations, Sectors & Marketing, VisitScotland. Presenters: Bob Vaez, founder & CEO, and Thorben Grosser, VP of Product Marketing, EventMobi.

Video 39

Video Revenue Strategy Technology 39

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OCTOBER 7, 2022

The weekly list of free educational events and resources for the association community…. Fionta suggests ways to improve membership marketing, attract younger members, look beyond membership, communicate value, and think about the future differently. Nonprofit Marketing Data Snapshot (Nonprofit Conversations with Cecilia Sepp, CAE ).

Blended Learning 41

Blended Learning Education Video Conference 41

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MARCH 13, 2020

The weekly list of free educational events and resources for the association community… Before we get to the good stuff… What do your “engaged” members not know about? That’s a luxury many of you don’t have since you have to make decisions about events, member resources, and employees. Worthy reads about you know what.

DC 44

DC Washington Revenue Communications 44

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NOVEMBER 9, 2018

The weekly list of free educational events and resources for the association community… If you use Creative Commons photos from Flickr for your blog, keep an eye on this developing story from Ernie Smith at Associations Now. Paul Morton, Regional Director, Continental Europe and Americas, CrossKnowledge. Pat on head.

Chicago 174

Chicago DC Washington Software 174

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APRIL 17, 2020

The weekly list of free educational events and resources for the association community… Crisis overwhelm. She addresses reserves, partnerships, marketing, and program development. Find yours on the Feeding America website. Ann Gynn, Content Marketing Institute ). New York Times ). David Schneider ). 1 CAE credit.

North Carolina 44

North Carolina Montana Revenue Content 44

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APRIL 24, 2020

The weekly list of free educational events and resources for the association community… Zoom fatigue—or is it? Find yours on the Feeding America website. Presenters: Janet McNichol, CAE, human resources director, American Speech-Language-Hearing Association. More info/register. Host: ASAE. Wed 4/29 from 11 a.m. Host: ASAE.

North Carolina 243

North Carolina Survey Strategy Conference 243

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MAY 1, 2020

The weekly list of free educational events and resources for the association community… For the last six weeks, virtual events have been the focus of my reading and writing time—which is why you’ve seen the topic popping up so frequently here and on my Twitter stream too. Find yours on the Feeding America website.

North Carolina 273

North Carolina Revenue Strategy Education 273

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MARCH 18, 2022

The weekly list of free educational events and resources for the association community…. MemberSuite explains how associations can take advantage of the opportunities in the booming credentials market by adopting agile processes, partnering with member companies, tuning up marketing campaigns, and more. LMS Demo Day.

Revenue 39

Revenue Technology Video LMS 39

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NOVEMBER 2, 2018

The weekly list of free educational events and resources for the association community… I thought I knew a lot about gathering requirements for new technology, so how did I miss the boat on business requirements? Many of my content marketer friends, acquaintances, and clients will appreciate this one. Tue 11/6 at 12 p.m.

Chicago 38

Chicago DC Tools Content 38

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OCTOBER 26, 2018

The weekly list of free educational events and resources for the association community… Innovation isn’t about ideas. You’ve probably wondered from time to time, or maybe all the time, how does my event program compare to the rest of the market? Presenter: Mike Dietrich, Senior Director for Platform Marketing, Cvent.

DC 34

DC Washington Chicago LMS 34

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FEBRUARY 17, 2023

The weekly list of free educational events and resources for the association community… Program marketing. With so many non-dues revenue options to explore and limited resources to pursue them, which solutions are right for your organization? When the student is ready, the teacher appears… but is the boss willing to pay?

Revenue 39

Revenue Strategy Education Technology 39

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APRIL 3, 2020

The weekly list of free educational events and resources for the association community… Sponsorships. They share guidelines on the best communication style, options for different types of virtual meetings with chapter leaders, and ways to provide chapter leaders with news, resources and advice. LMS selection. 1 CMP credit.

North Carolina 44

North Carolina Committee Montana Guidelines 44

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FEBRUARY 24, 2023

The weekly list of free educational events and resources for the association community… Professional development and membership. Cierra Loflin at Superpath identifies the telltale signs of an underperforming blog and shares the turnaround advice of three content marketers who inherited mediocre blogs. AMS implementation. 1 CAE credit.

Certificate 39

Certificate Innovation Education Process 39

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AUGUST 23, 2019

The weekly list of free educational events and resources for the association community… Kaiser Insights and Dynamic Benchmarking invite your association to participate in the 2019 New Member Engagement Study. Why you should have a Chief Value Officer instead of a Chief Marketing Officer. Edith Zimmerman, The Cut ).

millennials 37

millennials Member Engagement Tools Tips 37

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NOVEMBER 24, 2023

The weekly list of free educational events and resources for the association community… Upcoming association events. Next gen marketing. As we prepare for 2024, we’ll explore the important macro- and market-level trends that will define the industry for next year and beyond. More info/register. 1 CMP credit. More info/register.

Arlington 263

Arlington Los Angeles Atlanta Technology 263

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SEPTEMBER 4, 2020

The weekly list of free educational events and resources for the association community… Virtual sponsors/exhibitors. Bob Gilbert, President & CEO, Hospitality Sales and Marketing Association International. Projected Outcomes of the 2020 Elections and Impacts on the Market. Mon 9/14 – LMS Demo Day. Host: Ex Ordo.

Montana 322

Montana LMS Revenue Recruiting 322