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Overcoming the Barriers to Association Innovation

Smooth The Path

Innovation is a difficult strategy for any organization past the startup phase to adopt, and associations are no exception. When association executives talk about innovation, we talk about the possibility and how much more we can help members. We want to innovate, but we may be afraid to get started.

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Overcoming the association value gap: part I

Principled Innovation

In addition, as Joe makes clear in the quote above, without the ability to grow the dominant revenue stream through changes in pricing, associations are typically left with only two options: increase membership numbers substantially or reduce costs significantly, both of which are usually much easier said than done.

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Big Ideas for Association Professionals

Smooth The Path

While I was writing the Most Impactful Article post published earlier this week, I got to thinking about how one big idea emerges from the research data every year. An idea so big, I wish I could personally tell everyone in our association community. An idea so big, I wish I could personally tell everyone in our association community.

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Be the Voice of Relevance—Make Mission, Vision, and Values Fit the Moment

.orgSource

We are hosting a guided exploration of what trust means for our future relationships with staff, boards, constituents, and the association industry. The objective is to arrive at actionable strategies for strengthening those relationships. Open Windows In July 2020,orgSource surveyed approximately 300 association executives.

Revenue 88
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Mini-Course for Association Professionals: The Optimization Trap Many Associations Face

Smooth The Path

If you work for an association that is defined by what it provides: articles, research, the conference; the association may be too heavily focused on optimization. Optimization must be balanced by innovation. Innovation is solving a new key problem that our members are deeply challenged with.

Course 60
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Association Brain Food: 2.24.23

Reid All About it

MemberSuite describes how to proactively create the conditions for more member renewals , including laying a sound foundation with your value proposition, renewal tactics, and a strategy for lapsed members. Fortunately, I found it on another website in an article by the recipe’s creator. Stakeholder capitalism. 1 CAE credit.

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Is New Technology Worth The Investment?

Association Adviser

Tech innovations such as blogging and social media platforms allow associations to host low-cost, two-way communication forums. Communication channels such as blogs or social media accounts must have a “champion” monitoring and moderating them to remain a sustainable go-to source of industry and association information.