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How to create an association marketing strategy

Freestone

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

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5 Things to Know about Salesforce for Association Management

Forj

There are plenty of reasons to consider Salesforce for your association management. The advantages are numerous, according to Jake Fabbri, chief marketing officer at Fonteva , a company that specializes in producing solutions for associations, professional societies and public agencies that run on Salesforce.

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Compare Association Management Software Platforms

GrowthZone

Could an Association Management Software (AMS) solution be the answer to the inefficiencies that plague your association? This article will help you evaluate ten association software options. What is Association Management Software (AMS)? Popular Association Software Platforms.

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Association Brain Food: 3.17.23

Reid All About it

The weekly list of free educational events and resources for the association community… Online learning. With for-profit and higher ed competition growing, your association’s online courses must stand out in the crowd. But excellent content isn’t enough to gain market share. Content is a commodity, says WBT Systems.

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24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. 79% of associations open with a welcome email, and 53% provide members with the opportunity to create a member profile. The solution? Year round.

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Association Growth Strategy: 6 Tech Tools to Drive Member Recruitment + Retention

Higher Logic

-Barb Boggs, Events & Volunteer Relations Manager, Grant Professionals Association. To learn more about mentoring programs, download our tip sheet: 11 Steps to Start a Successful Mentoring Program. Learning Management System (LMS) / eLearning. Group Management. Brainpower, commence!

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Best Learning Management Software in 2023: 15 Top Picks

MemberClicks

People join associations to access many opportunities, from connecting with like-minded individuals in the same professional field to furthering their education within their industry. Any type of organization can use an LMS to build course content and design structured learning paths for participants to follow.