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Event Email Marketing for Associations: 3 Essentials

Blue Sky eLearn

However, you can only maximize the benefits of email marketing to your event when you employ specific engagement strategies. In this guide, you’ll find out how and why you should: Optimize your email content. Gather important data from your email campaigns. Curate personalized membership outreach.

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Association Brain Food: 4.12.24

Reid All About it

Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. AI Unleashed: Elevating Association Performance and Engagement Learn how two associations built and deployed AI to further the member experience. Gen Z education. . More info/register.

Revenue 256
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What is a marketing plan & five steps to write one

Freestone

The scope of your marketing plan varies depending on its purpose or the type of organization it’s for. You could create a marketing plan for the following examples: New product launch. C reate a marketing plan to promote a new learning course, an upcoming webinar, or in-person learning event. Time-based.

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How to create an association marketing strategy

Freestone

Consider leveraging a newsletter which highlights upcoming continuing education courses, exciting events, and special learning opportunities to show off your program. Further enhance the learning experience and drive learner retention by ensuring course registration and event signups are easy. Sponsor acquisition.

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Gen Z 101: Five facts to attract more members to your association

Nimble AMS

If you haven’t yet started r ecr u i ti ng Gen Z members , it’s time to begin— b y 2030, Deloitte estimates Gen eration Z will make up over 20% of the workforce. Here are five more facts and tips to help your association start preparing for Gen eration Z. A crash course in Gen Z for associations.

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Association Brain Food: 5.12.23

Reid All About it

Learn how to use analytics to uncover education gaps you didn’t know you had, discover which course topics do better live or online, and know if learners have a positive or negative tone in course reviews. Host: Association Analytics Speakers: Bill Conforti, SVP of Strategy & Solutions; Rachel Mace, Sr. 1 CAE credit.

Chicago 200
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Membership Site Platforms: 7 Top Picks for Paid Memberships

MemberClicks

MemberClicks offers a comprehensive suite of association management system (AMS) tools to manage and grow your membership in addition to just facilitating membership activities like paying dues and hosting online content. Their websites and online communities are mobile-friendly and easy for anyone to use.