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Do You Need a Member Engagement Strategy?

Smooth The Path

She often buys the research reports and sometimes purchases a book or two from the association’s bookstore. Arlene is a promoter; she frequently recommends the association to other professionals in the industry. You can significantly increase member engagement with a Member Engagement Strategy.

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Industry Study Brings a New Way for Association Professionals to Think About Member Engagement

Smooth The Path

There was one theme running so strongly through each member research project I could not ignore it. It was that members who engaged very early in their membership were more excited about the association than members who reported that “the association just grew on them.”

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7 signs of a successful enterprise association

Nimble AMS

Member-centric How would you measure your association’s commitment to your members? All member-based organizations are focused on membership: attracting new members, boosting member retention, enhancing member engagement, and more. As an association leader, you don’t know what you don’t know.

LMS 147
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Is it time to boost your association’s ROI with a technology upgrade?

Nimble AMS

Is your association planni ng to upgrade its t echnology to a mo dern software solu tion? However, of the association professionals who said they plan on increasing their IT budget, 72% report they feel technologically prepared for the future. How does your association compare? A boost in member engagement.

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Interesting Trends in Association Industry Survey Results

GrowthZone

GrowthZone recently released the 2021 Association Industry Survey results. This year’s report contains specific data on association value proposition recognition, COVID’s impact on organizations’ operating status, 2021 revenue trends predictions, and more. The report also highlights: Top non-dues revenue sources.

Survey 88
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Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

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Engagement: It’s Not About You

Spark Consulting

There was a lot of talk about measuring and scoring member engagement at December’s ASAE Technology Conference. People talked about tech platforms to track and report on the scores. People talked about engagement being the core of the association value proposition. People talked about scoring systems.