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A Membership Growth Case Study

Membership Marketing

This article is an edited excerpt from the book Membership Recruitment: How to Grow Recurring Revenue, Reach New Markets, and Advance Your Mission. Concurrently with enhancing membership value, ANA launched a membership recruitment program built around market testing and analysis. Find it on Amazon.

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Association Growth Strategy: 6 Tech Tools to Drive Member Recruitment + Retention

Higher Logic

Take a look at our Education + Learning Success Kit to learn how to strengthen your programs. Collecting data supports your growth strategy by allowing your association to create and track automated recruitment campaigns, as well as activity within specific online communities dedicated to your chapters, committees, and councils.

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Digital Transformation: Where Do I Start?

Spark Consulting

Recruit your team. Get comfortable with experimenting (for more on how to do this, see the earlier Spark collaborative whitepaper Innovate the Lean Way ). Review your legacy systems and processes (make sure you’ve got the “digitizing” part covered, for Ross/Mocker fans). Improve your culture management.

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Association Brain Food Weekly: 1.22.21

Reid All About it

Amanda Kaiser, Member Engagement Specialist at Kaiser Insights LLC, and Arianna Rehak, CEO and Co-Founder at Matchbox Virtual Media, have cooked up a fantastic-looking experience during which you can learn how to radically strengthen your virtual events by offering meaningful, quality networking opportunities for members and attendees.

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7 signs of a successful enterprise association

Nimble AMS

With innovative association management software (AMS), you can seamlessly update your records and leverage robust reports and dashboards to keep everyone informed. Discover how the Council of Foundations successfully leverages Nimble AMS dashboards to optimize its data. Learn why innovative enterprise associations choose Nimble AMS.

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Association Brain Food: 6.7.24

Reid All About it

Kara Nacarato at Event Garde offers advice on balancing tradition and innovation when reinventing the annual conference experience. The report spotted a lack of intention in solving these issues: most associations admit to not having documented plans for member engagement, young professional recruitment and lapsed member reengagement.

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Association Brain Food: 4.5.24

Reid All About it

TopClass LMS explains how to differentiate and add value to your association’s education programs by building a human touch into them. I also noticed a lack of intention in solving these issues: most associations admit to not having member engagement, young professional recruitment and lapsed member reengagement plans.

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