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Case Study: MHEDA Conquers Video Integration

Association Adviser

The Nielsen Company CEO Mitch Barnes recently wrote an article in which he said we could expect “a seismic shift” in television and video consumption in the next five years. And since consumer video consumption is becoming device-neutral, what we used to call “TV” is now coming to be known simply as “video.”

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Association Brain Food: 6.7.24

Reid All About it

Another is persuading members to make time for association engagement. The report spotted a lack of intention in solving these issues: most associations admit to not having documented plans for member engagement, young professional recruitment and lapsed member reengagement. Seems like a good place to start.

Chicago 205
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Association Brain Food: 2.23.24

Reid All About it

Bulletin describes how a member app helps nurture member engagement by providing a centralized communication channel for members. Check out Amanda Lea Kaiser’s answers to a question from a Member Engagement Lab participant. Webinar latecomers. 1 CAE credit. More info/register. 1 CAE credit. Exhibitors?

DC 263
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Association Brain Food: 12.8.23

Reid All About it

Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Bulletin describes how a member app helps you nurture member engagement. Member retention. But all video is not created equal. 1 CAE credit. More info/register.

Strategy 274
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Curating conference content to promote member engagement

Aaron Wolowiec

In addition to driving the development of timely follow-on educational programs, and aiding learners in linking theory (presented at the conference) with practice (challenges encountered on the job), curated content can also support organizational recruitment and retention efforts (by delivering quality products and services that members value).

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Association Brain Food: 4.12.24

Reid All About it

Member recruitment. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. Episodes are published Monday mornings in both audio and video format, available on YouTube, Spotify, Amazon Music, iHeart Radio, Apple Podcast, and Google Podcast (to name a few!).

Revenue 257
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Association Brain Food: 7.21.23

Reid All About it

. – Post-Lockdown Membership Recruitment (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it! Hear tips to recruit and retain these generations.

Atlanta 195