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Getting Members Engaged Is Like Running a Maker Lab

Eric Lanke

I pulled that quote from the introduction of the recently-released white paper, "Leading Engagement from the Outside In: Become an Indispensable Partner in Your Members' Success," by Anna Caraveli and Elizabeth Weaver Engel. The central message of the white paper is one I agree with.

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The Mission Driven Volunteer

Eric Lanke

image source I was interviewed and my association is featured as one of the case studies in the new white paper--The Mission Driven Volunteer--from Mariner Management & Marketing and Spark Consulting. Well, according to the white paper itself. Associations Member Engagement'

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Curating conference content to promote member engagement

Aaron Wolowiec

Examples and case studies presented during this program will help illuminate real life examples that can be immediately implemented within your own organization. The trick is to capture those nuggets of wisdom, then curate, repackage, repurpose and leverage them. Schedule follow-on education. Aggregate social media content.

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Story Time: Member Engagement Gone Awry

Associations Now

That raises the question of the true purpose of member engagement. If it’s primarily to drive renewals and revenue, then keep on asking members to engage with you on your terms. But if you see member engagement as crucial to your mission and crucial to serving members better, why not go out and listen instead?

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Association Brain Food: 3.1.24

Reid All About it

Community-driven learning, like online cohort programs, meets both those member expectations. In this success kit from Nimble AMS, you get four resources: two half-hourish webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy.

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Association Brain Food Weekly: 6.2.17

Reid All About it

. – The Power of Digital Events: Revolutionizing Audience Engagement. Hear about the recently released PCMA white paper, The Power of Events , providing insights into adult learning behaviors and expectations, examples of digital event/engagement adoption models, and a five-year, live streaming case study from PCMA.

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So You Think You Know Non-Dues Revenue

Association Adviser

This disconnect may be related to a lack of measurement or the inability to record reader engagement, according to my colleague Jill Andreu, VP Content Strategy and Development for Naylor Association Solutions ,who will be hosting a webinar about our findings later this month. MSCI’s Weidner agreed. “We

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