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Association Brain Food: 2.2.24

Reid All About it

Microcredentials and digital badges help young professionals differentiate themselves from peers and acquire the skills they need to get hired and promoted. They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. Member connections. Print magazines.

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Don’t Ignore Non-Dues Revenue Potential of Digital Badges!

WBT Systems

This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations.

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Association Brain Food: 1.12.24

Reid All About it

She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. The weekly list of free educational events and resources for the association community… Free education. Dirty data.

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Association Brain Food Weekly: 7.31.20

Reid All About it

Please consider participating in Marketing General Inc.’s The results will help our community better understand how associations are adapting to change and preparing for the future. Hannah Bray explains how they managed to put on a virtual awards show that received “overwhelmingly positive” feedback. Virtual event sponsorships.

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Learning Pathways: How to Fill Your Industry’s Skills Gap

WBT Systems

If you ever hiked up a mountain without the help of a trail, you know how frustrating and, sometimes, dangerous it can be. Upon the completion of a learning pathway, the student receives a digital badge, certificate, and/or certification. Coursera recently started offering Learning Paths too. What have others done?

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Help Millennials Get Jobs: Offer Online Learning & Career Resources

WBT Systems

According to the 2018 Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI), the median basic annual membership dues is $212. According to the 2018 Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI), the median basic annual membership dues is $212.

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9 Strategies for Marketing Membership to Gen Z

Membersuite

How to get Gen Z to pay attention to your association Getting the attention of your target Gen Z audience is the first challenge. #1: 1: Offer a solid, relevant membership value proposition Marketing goes nowhere if you’re not offering what Gen Z wants and needs at a price they can afford. The joiners might be outliers.