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JANUARY 29, 2021

Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. Your voice—along with those of nearly 1,000 association leaders around the world—will help us all gain insights about what is working to recruit, engage and retain members during the pandemic.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

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NOVEMBER 13, 2020

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. MemberSuite explains the benefits for associations and employers as well as tips for planning, marketing and producing the event. Professionals in Certification Networking Event.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

Reid All About it

SEPTEMBER 15, 2023

Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. Email Address: Subscribe If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. Hear about ways AI can be used to help promote a webinar.

LMS 256

LMS Revenue Arlington Education 256

Reid All About it

NOVEMBER 20, 2020

Certification launch. WBT Systems shares the advice of two association execs who launched a certification during the pandemic. Good eats—skip down to the list of free webinars if you prefer take-out. If you have a free webinar or event coming up, please send me the link before Wednesday evening the week before it’s scheduled.

Certificate 370

Certificate System Dallas Price 370

Reid All About it

MARCH 12, 2021

14 fun and creative webinar and event formats—you might find a new idea here. Skip down to the list of free webinars if you prefer takeout. If you have a free webinar or event coming up, please send me the link before Wednesday evening the week before it’s scheduled. Quick hits. Daniel Waas ). Jeff Haden, Inc. ). CAE credits.

Nashville 370

Nashville LMS North Carolina Recruiting 370

Reid All About it

JANUARY 12, 2024

They share sources of free education for association professionals , including niche membership organizations, events, webinars and podcasts for the association community. Subscribe If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. Inspiration. 1 CAE credit.

LMS 266

LMS Member Engagement Education Revenue 266

Reid All About it

JUNE 18, 2021

Skip down to the list of free webinars if you prefer takeout. If you have a free webinar or event coming up, please send me the link before Wednesday evening the week before it’s scheduled. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Matt Fuchs, Wired ). More info/register.

LMS 369

LMS Certificate America Committee 369

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JUNE 11, 2021

WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Level up with these 15 association marketing resources—books, podcasts and blogs. Skip down to the list of free webinars if you prefer takeout. Chapter benchmarking.

Certificate 322

Certificate Technology Communications Revenue 322

Nimble AMS

MARCH 30, 2023

Association management software (AMS) is technology that can manage all aspects of your membership, helping you recruit, engage, and retain members. Your organization can also use an AMS to help set up, manage, and run webinars, conferences, and events. Leverage artificial intelligence and predictive analytics to increase membership.

Software 137

Software Member Experience Technology Certificate 137

Reid All About it

FEBRUARY 26, 2021

It’s time to assess your technology stack and partners because you can’t afford to continue settling for “good enough” technology , not if you want to take advantage of emerging opportunities and meet the changing needs of your members and market. The seven biggest mistakes in membership recruitment. The State of Association Marketing.

Recruiting 329

Recruiting Recruitment Project Technology 329

Reid All About it

APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. Another is persuading members to make time for association engagement. Gamification at events.

Revenue 256

Revenue Price Denver Tools 256

WBT Systems

JULY 31, 2018

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. According to the 2018 Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI), the median basic annual membership dues is $212. Recruitment strategy: help millennials get jobs.

millennials 150

millennials Resources North Carolina Certificate 150

Aptify

JULY 1, 2021

Membership recruitment is a never-ending project. So, what strategies guide your plan for recruiting these new members? So, what strategies guide your plan for recruiting these new members? And what tactics will you use to achieve your recruitment goals? How to create a membership recruitment strategy. Get it now.

Recruiting 146

Recruiting Recruitment Social Media eBook 146

Reid All About it

APRIL 30, 2021

Skip down to the list of free webinars if you prefer takeout. If you have a free webinar or event coming up, please send me the link before Wednesday evening the week before it’s scheduled. Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). Wes Trochlil ). Joe Chernov, HubSpot ). every Monday.

Education 354

Education Technology Strategy Revenue 354

Nimble AMS

JUNE 22, 2022

Here are three ways to implement technology at your organization, helping you to transform the member experience and boost recruitment, retention, and revenue. Ensure the technology touches on these three areas: Recruitment and retention. How innovative technology builds member loyalty. Drive more revenue. Learning program. Learn more.

Member Experience 121

Member Experience Tips Software LMS 121

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DECEMBER 18, 2020

That’s my plan, plus watching ASAE TEC sessions recordings and webinar recordings from the past several months. Digital marketing for education programs. Compare your marketing tactics to the twelve digital marketing channels described by WBT Systems. I love German Christmas markets. Chapter training needs survey.

Video 221

Video Certificate Review LMS 221

EventMobi: Association Events

JUNE 26, 2023

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. Choosing when your renewal efforts begin and end, how to frame your messaging, and what marketing channel you’ll use can make all the difference in your retention rates. The solution?

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Blue Sky eLearn

MAY 15, 2018

That said, it’s important to think about boosting member engagement as the best way to set your recruitment strategy up for long-term success.¹. With an engaged member base, word about your association’s value will spread organically, supporting your greater recruitment efforts. Online lectures. Online lectures. Virtual classrooms.

Membership Management 179

Membership Management Software Recruiting Recruitment 179

Reid All About it

MARCH 25, 2022

Professional development market potential. Skip down to the list of free webinars if you prefer takeout. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. Thorben Grosser, VP of Product Marketing & Events, EventMobi. Beware of QR code scams.

Revenue 195

Revenue Content Virginia Technology 195

Membersuite

SEPTEMBER 10, 2022

You should reassess your existing membership model to see if it’s still meeting the needs and preferences of your market. It’s a good time to also expand membership to new market segments by offering something different. A trade association’s market has companies of different sizes, budgets, and membership goals. . Webinar Club.

Price 135

Price Discount Marketing Newsletter 135

Reid All About it

APRIL 22, 2016

Here’s the webinar line-up for the association community for the week of April 25. EDT* – The Certificate is Obsolete: New Ways to Track PD, CE and Certification . – Attract Qualified Candidates and Retain Star Staff: Market Your Association as a Great Place to Work. Happy Passover! Tue 4/26 at 1 p.m.

Certificate 150

Certificate New Jersey Video Content 150

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APRIL 22, 2016

Here’s the webinar line-up for the association community for the week of April 25. EDT* – The Certificate is Obsolete: New Ways to Track PD, CE and Certification . – Attract Qualified Candidates and Retain Star Staff: Market Your Association as a Great Place to Work. Happy Passover! Tue 4/26 at 1 p.m.

Certificate 150

Certificate New Jersey Video Content 150

Reid All About it

FEBRUARY 19, 2021

MemberSuite explains why the demand is growing for certificate and certification programs and points out the difference between the two. Membership recruitment. I love Marketing General Inc.’s Skip down to the list of free webinars if you prefer takeout. Credentialing programs. Quick hits. More info/register.

Revenue 322

Revenue Las Vegas Marketing Leadership 322

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NOVEMBER 29, 2019

Quick hits before we get to next week’s free webinars: What is quantum computing? ( If you have any free webinars or events coming up, please send me the link. Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Demystifying Event Marketing. CB Insights ).

West Virginia 360

West Virginia Washington DC Revenue 360

EventMobi: Association Events

SEPTEMBER 21, 2023

Membership retention is an organization’s ability to keep its members active following recruitment and onboarding. Acquiring new members comes with upfront costs, especially those tied to marketing. But on a practical level, how can you actively recruit and retain members for the long run? Why does member retention matter?

Strategy 130

Strategy Software Social Media Discount 130

Reid All About it

JUNE 25, 2021

Amanda Milligan, Content Marketing Institute ). Skip down to the list of free webinars if you prefer takeout. If you have a free webinar or event coming up, please send me the link before Wednesday morning the week before it’s scheduled. Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems.

LMS 361

LMS Revenue Tips America 361

Reid All About it

MAY 15, 2020

Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Hosts: Canadian Nonprofit Academy and Go to Market Impact.

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

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MARCH 5, 2021

Skip down to the list of free webinars if you prefer takeout. If you have a free webinar or event coming up, please send me the link before Wednesday evening the week before it’s scheduled. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Scott Barry Kaufman ).

North Carolina 370

North Carolina Certificate Strategy Case Study 370

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SEPTEMBER 18, 2020

The weekly list of free educational events and resources for the association community… Association marketing. That’s why it’s a good time for your association to promote your certificate, microcredential and certification programs. Inclusive marketing. Marketers can do better, say Steve Pemberton and Ginny Engholm.

Montana 350

Montana Certificate Conference Content 350

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MARCH 1, 2019

Billhighway suggests several resources and strategies a national association can provide to help chapters with member recruitment. Some quick hits before we get to the list of next week’s free webinars: Are tradeshows sustainable? If you have any free webinars or events coming up, please send me the link. You can be one too.

LMS 174

LMS Certificate Blended Learning United States 174

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AUGUST 28, 2020

Good eats—skip down to the list of free webinars if you prefer take-out. If you have a free webinar or event coming up, please send me the link before Wednesday evening the week before it’s scheduled. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Tue 9/1 at 12 p.m.

Montana 359

Montana North Carolina Content Certificate 359

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APRIL 16, 2021

Skip down to the list of free webinars if you prefer takeout. If you have a free webinar or event coming up, please send me the link before Wednesday evening the week before it’s scheduled. When AI is part of a well-formed marketing strategy, the rewards of effective personalization can be considerable. Guest: Patrick Bontinck.

Revenue 363

Revenue Strategy Team Content 363

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AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. Good eats—skip down to the list of free webinars if you prefer take-out. Career pathways. Virtual events. More info/register.

millennials 307

millennials Montana Class Education 307

Nimble AMS

JANUARY 29, 2022

Membership executives and team – The people in these roles aim to boost member recruitment, engagement, and retention. Marketing Executives and team – This team can use predictive analytics to help promote your organization’s events, programs, and other resources. For example: . Improve registration for association events?

Recruiting 131

Recruiting Recruitment Team Revenue 131

Reid All About it

MARCH 8, 2019

Billhighway suggests how you can help your chapters with member recruitment by sharing your digital and technical expertise and resources. MemberSuite explains how associations can respond to this market demand by offering certificate and certification programs. UCLA Anderson Review ). Hosts: ReviewMyAMS and ShuffleLabs.

LMS 170

LMS Price DC Washington 170

Reid All About it

FEBRUARY 5, 2016

Schedule one hour next week to attend one of these webinars, read ASAE Collaborate, or skim the #assnchat hashtag on Twitter for good reads. – How to Build an Amazing Volunteer Recruitment Strategy. Discover the difference between traditional recruitment strategies and the volunteer attraction strategy. Register here. (1

Pennsylvania 150

Pennsylvania Social Media Recruiting Recruitment 150

Spark Consulting

NOVEMBER 20, 2017

One of the questions I get asked a lot is: “How much should I be willing to invest to recruit a member?” For example, let’s say you invest $1000 on a recruitment campaign and bring in five new members. Hopefully, at least a few of those five people you recruited will renew for years two, three, four, and beyond.

Recruiting 150

Recruiting Recruitment Certificate Social Media 150