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Why attracting younger members is crucial for association success

Nimble AMS

Soon Gen Z and Millennials will dominate most of the job force, impacting the future of work as we know it. To stay relevant as an association, you must purposefully seek to attract younger members by better understanding their motivations. Millennials also desire mentorship opportunities in their professional and personal lives.

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5 tips to prepare your association for success in 2024

Nimble AMS

Benefits like training, certifications and credentials, fueling industry growth, advocacy, and help with career advancement are all up significantly from last year. 70% of members in retail/sales and 66% of members in technology/IT are seeking help in career development.

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Association Tips: 6 Irresistible Member Benefits that Convince People to Join and Renew

Higher Logic

Active job boards are a great way to attract millennials as well. Even millennials who are already working in their chosen industry are often interested in new opportunities because, while they’re one of the most well-educated generations , millennials still make less money than their older counterparts.

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Why Digital Badges are the Future of Association Education

WBT Systems

Specific industry-recognized skills and experience are highly sought after. Traditional diplomas, degrees, certification, and skills can quickly lose their relevance and become obsolete. It is the intrinsic, on-the-job skills and best practices that provide the most value and benefit to association members. Publish Badges.

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Building Buy-In for an Online Community at Your Association

Higher Logic

Looking to personalize and target your email communications strategy to different member segments? The goal: If your organization offers certifications, continued education, or trainings as membership benefits, your leadership may want to boost involvement in these areas to grow non-dues revenue. Growing Non-Dues Revenue.

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Webinar Recap: Attracting Young Professionals to Your Association

Higher Logic

According to the Member Engagement and Loyalty Study , the top three reasons someone will join an association are: Job Opportunities. Certification/Continuing Education. Integrated technology systems and how to combine relevant job opportunities and networking within an online community to provide maximum member value.

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Association Brain Food: 7.21.23

Reid All About it

Unlike on Threads, which, Kate Lindsay at Embedded says, is “ a mecca of Millennial brain rot.” This 5-step process can even be applied to sponsorship, membership, certification, education, in-person events, virtual events, or the next big thing your team creates. Yeah, it sucks. Just the facts. “ CAE credit. 1 CAE credit.

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