Communications Cost Industry Press Release 
CMA Solutions
MARCH 6, 2024
They can include press releases detailing newsworthy achievements, non-promotional contributions to trade publications, or—in the case of VSC, which capitalized on headline monitoring and timely pitching—interviews on health-related topics with magazines, podcasts, and TV newscasts. The tactics vary.
Associations Now
AUGUST 23, 2013
Recently released cross-industry research highlights successful strategies and tactics when it comes to social media and digital marketing efforts within the exhibition industry. The exhibition industry is adopting social media and digital-marketing efforts in an effort to strengthen sales and drive revenue.
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Association Adviser
OCTOBER 23, 2018
Okay, perhaps this is not exactly how association communication awards presentations really go down. However, the recognition and pride that communications awards bring to associations are no less than Oscar-worthy. There are many awards contests for which association communications are eligible.
Association Adviser
MAY 15, 2017
Non-dues revenue is often an essential component of an association’s operating budget, allowing staff to produce high-caliber member communications, events and continuing education programs. Associations can earn revenue from supplier members wanting to place press releases or product reviews in member communications.
Associations Now
AUGUST 21, 2014
Effective PR can help associations stand out as leaders and experts in their respective industries. Associations are perfectly primed to serve as spokespeople for their respective industries, communications professional Sheri Singer told Associations Now earlier this week. Don’t rely on the press release,” Singer said. “If
Association Adviser
SEPTEMBER 24, 2013
Last month Reggie Henry, CIO of ASAE, recounted a story about an exchange with a University of Maryland student in which the student explained that younger people aren’t communicating by email anymore, but almost exclusively through social networks. Costs of these tactics are very low, and the exposure is tremendous.
Association Adviser
AUGUST 7, 2017
On the bright side, media distrust can have an incredibly positive impact on the tenor of association communications. Association executives and industry representatives spend considerable time and effort speaking to lawmakers about the importance of funding, legislation and regulations that improve their industries.
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