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Association Brain Food: 5.12.23

Reid All About it

If you’re selecting any type of technology that relies on integration, you must read this non-technical guide on API for association leaders. These intimate, virtual conversations are a chance to form meaningful connections with other women and allies in the association technology community. Demystifying API. More info/register.

Chicago 200
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Segmenting Members Leads to More Relevant Communications – and More Memberships

Association Adviser

Last year’s survey results revealed that associations are communicating with members more frequently and via more channels than at any time since we began this survey in 2011. Other outsourced communication functions include magazines, directories and social media. Why segment your member communications?

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Daily Buzz: What Freelancers Mean for Your Association

Associations Now

Contractors might be temporary, but treating them like part of the larger team can boost talent and productivity. But even as freelance workers become more commonplace, more often than not, they aren’t considered part of the larger team. Engage members with technology built with them in mind.

Dallas 97
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Association Brain Food Weekly: 9.25.20

Reid All About it

The weekly list of free educational events and resources for the association community… I’m not publishing Brain Food next Friday (10/2) because I’ll be hiking in southern Utah, so this edition includes all the events I know about in the next two weeks. Virtual conference communications survey. Diversity and inclusion in marcomm.

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Thursday Buzz: One Way to Respond When Celebrities Criticize

Associations Now

Take a cue from Lindsay Patterson, a senior manager for communications and public relations at the Association of International Certified Professional Accountants, who tells her story on AICPA Insights. Patterson decided to respond to Cuban with a blog post to tell him how the accounting profession is innovating by using technology.

Dallas 75
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Association Brain Food Weekly: 7.31.20

Reid All About it

Find out how our industry has evolved and, in some instances, still needs to improve; how generational perspectives can have an impact on workplace culture and teams; and how planners, venues and DMOS can take action to accelerate positive change. Communications in the COVID Era. More info/register. Host: PCMA. Thu 8/6 at 2 p.m.

Montana 362
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GMA Executive Conference: Perhaps the End of a Very Good Thing? A Review

Association Navigator

It’s about the exponential increase in capabilities from new technologies and human innovation. My readers know that I am passionate about the power of video to enhance association communications. I lead a presentation on video use by associations at the recent ASAE Annual Convention in Dallas.

Review 100