Higher Logic

AUGUST 1, 2019

You don't have to test every communication channel to find out the best way to reach your prospects, thanks to data from fellow associations. The Membership Marketing Benchmarking Report from Marketing General Inc. reports which recruitment marketing channels have performed the best for associations (trade and professional).

Recruiting 195

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Higher Logic

JUNE 4, 2019

By offering content for purchase in bundles at a discounted rate, you’ll get more eyes on programs that weren’t getting attention when only sold alone. From social media and email marketing efforts, to making content easy to find on your website, be sure to engage your audience on a regular basis.

Learning Management System 214

Learning Management System Content Course Discount 214

GrowthZone

APRIL 23, 2020

In an effort to support organizations during these uncertain times, hundreds of tech companies are offering free use of their product, extended trials, discounts, and more. COMMUNICATIONS. Vonage : Free Vonage Business Communications services for non-profit organizations within the US, UK, and Australia. SALES AND MARKETING.

Resources 158

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Disciple Media

MAY 24, 2023

Email marketing can be extremely cost-effective. But before you can engage in email marketing you need to have an email subscriber list. In the guide below we’ll cover all aspects of creating an email list that will become an integral part of your growth strategy. Will you use email to augment digital ads?

How To 36

How To Email Marketing Newsletter Discount 36

MemberClicks

FEBRUARY 2, 2024

Membership management software facilitates those relationships, allowing organizations to automate renewal campaigns, easily send event invitations and update members through newsletters or other communications. Membership management software facilitates communication with members. Email marketing. Member engagement.

Membership Management 52

Membership Management Software Directory Revenue 52

MemberClicks

DECEMBER 19, 2023

Members pay a fee for access to related events and opportunities, such as local sports competitions, networking, business discounts, or classes. Members provide a recurring donation that lets them access the nonprofit’s resources (such as a museum or park) or community (such as churches or economic development groups).

Directory 52

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MemberClicks

FEBRUARY 7, 2023

Address new members’ reasons for joining in your welcome letter, and in other key, initial communications with them. To boost engagement from the start (and build the habit of engagement), it’s important to have a schedule of communications lined up. The second (or third) time’s the charm.

Learning Management System 98

Learning Management System Social Media System Video 98

MemberClicks

OCTOBER 28, 2022

Your database likely lets you see how engaged your members really are: who’s opening your emails, who’s attending your events, who’s volunteering, etc. You could send them a coupon for a discount on your next webinar or have a staff member/board member/volunteer give them a call. Or better yet, who’s not. Absolutely! So get in there!

Discount 52

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WBT Systems

JULY 24, 2018

Email marketing. We’ve talked before about the power of social proof in marketing your online learning programs. Another pointed to their new Young Professionals discount on membership dues. How else can your e-learning programs support membership marketing? Purchase continuing education (14 percent).

Survey 150

Survey Marketing Certificate Education 150

MemberClicks

SEPTEMBER 27, 2023

Early bird and referral discounts Offer early bird discounts for attendees who register early. You can also offer referral discounts that allow attendees to send a discount code to a friend after purchase. Supports attendee engagement and communication. You may even want to add a VIP treatment to entice them.

Tools 52

Tools Tips How To Software 52

MemberClicks

JULY 31, 2023

Membership management software facilitates those relationships, allowing organizations to automate renewal campaigns, easily send event invitations and update members through newsletters or other communications. Membership management software facilitates communication with members. Email marketing. Member engagement.

Membership Management 52

Membership Management Software Directory Revenue 52

Freestone

APRIL 11, 2024

Switch your key terms Shift the focus from one key term to another but remain intentional in being faithful to your communication aim. By grouping similar content on websites and within emails, offers you greater usage of pre-existing content. Course bundles Bundle on-demand courses with live event registrations at a discounted price.

Content 80

Content Revenue How To Social Media 80

MemberClicks

OCTOBER 10, 2023

It’s a win-win: nonprofits get the funding they need, and members gain access to exclusive experiences, events, training, discounted services, and other perks. Build a Comprehensive Marketing Plan Communicating your nonprofit membership benefits effectively is just as important as establishing them in the first place.

Software 52

Software Membership Management Newsletter Revenue 52

Disciple Media

FEBRUARY 7, 2024

You can try creating time-limited discounts, launching around a pivotal date for your ideal member or announcing that you will be closing your previous offering on a specific date to encourage your existing audience to migrate. Rewards can vary from recognition in community communications to exclusive perks.

How To 36

How To Social Media Content Price 36

ISAE

APRIL 4, 2024

This makes it easier to facilitate the stewardship strategies and communications that drive long-term engagement, and it shows donors that their contributions are especially valued. Prior to that, he ran email marketing for President Obama and served as Campaign Director for MoveOn.org.

Examples 40

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Disciple Media

FEBRUARY 6, 2024

Hybrid: Combines elements from different models to tailor to specific business needs and customer preferences, offering a balanced value proposition but with increased complexity in implementation and customer communication. Your chosen model should allow room for growth and adjustments based on feedback and changing market dynamics.

How To 36

How To Price Analysis Content 36

Expo Logic

FEBRUARY 27, 2020

If your attendee is a Speaker, you can offer discounted hotel room rates, or other discounted pricing in recognition of the hard work they are about to undertake on your behalf. Make use of event colors and logo and create a consistent look and feel to your event that survives from registration all the way to post-show communications.

How To 36

How To Discount Email Marketing Price 36

MemberClicks

JANUARY 6, 2022

Providing a reward—a discount on dues, a gift card and handwritten note, a gift card for a fancy dinner—shows your appreciation for current members. To help members get engaged, offer door prizes for people who bring a plus-one, or incentivize them with discounts on dues or other rewards. Offer a discount or promotion.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

MemberClicks

JANUARY 6, 2022

Providing a reward—a discount on dues, a gift card and handwritten note, a gift card for a fancy dinner—shows your appreciation for current members. To help members get engaged, offer door prizes for people who bring a plus-one, or incentivize them with discounts on dues or other rewards. Offer a discount or promotion.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

Freestone

APRIL 11, 2024

Switch your key terms Shift the focus from one key term to another but remain intentional in being faithful to your communication aim. By grouping similar content on websites and within emails, offers you greater usage of pre-existing content. Course bundles Bundle on-demand courses with live event registrations at a discounted price.

Content 52

Content Revenue How To Social Media 52

Association Adviser

JANUARY 18, 2019

Do you have early bird discounts or late payment penalties? Automate detailed member emails. The last feature we’ll examine is the email marketing component of an association management software platform. Most systems allow you to create targeted lists for sending emails.

Software 66

Software Association Management System Tools 66

GrowthZone

NOVEMBER 8, 2022

We use the communication function in ChamberMaster all the time. The integration with our front-end website is seamless and provides immediate updating for a wide variety of critical functions including the member directory, calendar of events, discounts, and committee/board pages. Managing events is a breeze in ChamberMaster.

Process 78

Process Directory Software Revenue 78

MemberClicks

APRIL 11, 2023

Whether you make your membership directory private or public, your staff can use this searchable list to segment groups of members, keep up with member statuses, and send targeted communications. If you have a booth or table at a conference, update your marketing materials to include a shortened link to your directory.

Directory 52

Directory Examples Social Media Newsletter 52

Disciple Media

AUGUST 23, 2023

It’s about defining who you are, what you stand for, and how you communicate. Maintaining consistency across all communication channels creates a cohesive experience and strengthens your brand identity. Experimenting with pricing strategies can help you find what resonates best with your market.

Price 36

Price Social Media Revenue Tools 36

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. 10 Membership Newsletter Best Practices.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. 10 Membership Newsletter Best Practices.

Newsletter 52

Newsletter Tips eBook Content 52

Protech

MAY 9, 2023

Keep in mind that an AMS with a complete list of features can benefit every other part of your association, from communications to financial records. You must communicate regularly to keep members informed on association activities, foster community and engagement , provide support, and manage dues and renewals.

How To 52

How To Software Event Planning Membership Management 52

Membership Marketing

JULY 12, 2013

These might include a free trial, a discount, a voucher for future purchases, or installment payments. A very simple test that many forget to do is trying different “From” lines and “Subject” lines in your email marketing to a portion of your list. Is it like a luxury car loaded with options or is it a basic model.

Marketing 40

Marketing How To Sample Discount 40

Disciple Media

OCTOBER 24, 2023

Use surveys, polls, and Q&A sessions to ensure your community adapts to evolving needs. Foster open communication: Maintain channels for members to share experiences, suggest content, and collaborate, enhancing organic growth and community diversity. At the end, give a brief introduction to your community and its benefits.

Strategy 36

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Chapter Chat

MARCH 31, 2017

Will a discount be offered for joint membership? Who will communicate with members up for renewal? What is the plan for renewal communications? Communicate regularly about the project’s progress with chapters and other stakeholders. What type of membership marketing materials will you provide to chapters?

How To 28

How To Process Software Discount 28

The Membership Blog

MAY 25, 2011

It depends on your organization’s members – what do they do, how do they communicate. One thing I will say with some degree of certainty is that while your organization may be moving toward the “newer” methods don’t discount the ongoing value of using some of the older methods, too. . It depends on your organization’s “culture.”

Recruiting 28

Recruiting Recruitment Email Marketing Discount 28

MemberClicks

MAY 13, 2022

You’ll be able to engage with members on a more personal level and reference their specific membership history in your communications with them. Email Marketing. Segment members based on shared characteristics such as interests or location to send targeted email messages that specifically appeal to them.

Software 52

Software Association Management Price System 52

AMR Management Services

JULY 6, 2011

Once retailers were signed up, we worked with Chesterfield Arts to promote these businesses through social media, email marketing, contributing to various blogs and word of mouth. We also used e-blasts and social media to promote a 10 percent off discount at one of the participating businesses when a donation was made to the cause.

Marketing 64

Marketing Project Library Kentucky 64

Fonteva

SEPTEMBER 30, 2019

Focused on offering your team both big-picture planning capabilities and more specific tools to fine-tune your strategies, events, and communications, Fonteva Membership is a powerful partner for any membership-based organization. Customize your communications strategies and automate online benefits like discounts and registration perks.

Software 40

Software Association Management Association Software Tools 40

Membership Marketing

MARCH 8, 2012

And give your remarks on email marketing book. Helpful Membership Marketing and Management Resour. Updated Membership Marketing Tracking Dashboard. ASAE Marketing, Membership & Communications Confer. Corporate Membership Marketing. (9). Customer Relationship Marketing. (4). Dues Discount.

Social Media 40

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Achieve

JULY 14, 2022

The best part: Email marketing is inexpensive and likely to result in a high return on investment (ROI). . email is not dead! An email newsletter sends important information, such as news and updates, to a list of subscribers. or live gala, your nonprofit should be using email marketing as a tactic to get the word out.

Newsletter 52

Newsletter Email Marketing Video Cost 52