Higher Logic

MAY 8, 2019

Recent data shows that: The average email open rate (across all industries) is 16.19%. The average email open rate for the Civic/Social Membership industry (e.g., If your target audience has opted into your communications, the open rate should be on the higher end. Tip #1: Allow for Email Opt-in + Topic Selection.

Tips 166

Tips Email Marketing Newsletter Communications 166

Blue Sky eLearn

FEBRUARY 4, 2020

However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. We’ve gathered four tips to help you organize your association’s key data and communications, and then keep them organized as the year progresses. Email marketing software.

Organization 270

Organization LMS Software Social Media 270

MemberClicks

FEBRUARY 9, 2023

One of the most effective ways to recruit new members is to let them know about your benefits. That means clearly communicating your organization’s value proposition. So, email marketing should be one pillar of your membership marketing plan.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.

Survey 256

Survey Project Strategy Education 256

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150

Survey Marketing Certificate Education 150

Reid All About it

MAY 19, 2023

She talked about elevating engagement, including what’s going on in members’ heads during the six stages of member engagement. Quick hits Improve responsiveness to your emails by implementing these four principles. Gino Silva-Payne, Email Meter ) For goodness’ sakes, do not use your credit card with Venmo.

Strategy 195

Strategy Content Leadership Email Marketing 195

Multiview

OCTOBER 13, 2022

If you’re not using your email newsletter as a marketing tool, then what are you using it for? Yes, email newsletters are a great way for you to share top industry news and announcements for your association, but are you taking advantage of the additional tools you have? Let’s think about this for a second.

Newsletter 52

Newsletter Recruiting Recruitment Tools 52

Reid All About it

APRIL 23, 2021

The weekly list of free educational events and resources for the association community…. Member communications. Help yourself and others benchmark member communication efforts and strategies by participating in Association Adviser’s 10th annual Association Communications Benchmarking Survey.

Revenue 370

Revenue Strategy Content Education 370

Reid All About it

APRIL 30, 2021

Learn about the transition from individual contributor to supervisor, essential communication skills, and leader behaviors that positively impact team performance. How to Ask the Right Questions to Improve Your Content and Drive Member Engagement. Find out how to make sure you’re asking your members all the right questions.

Education 354

Education Technology Strategy Revenue 354

Reid All About it

MAY 12, 2023

Amith Nagarajan at Sidecar explains the basics of API —“the communication bridge between different software applications”—the problem with misleading “integrates with anything” claims and questions to ask vendors during the software evaluation process. No plan, no progress. 1 CAE credit. More info/register. More info/register.

Chicago 200

Chicago Newsletter Mooc Education 200

MemberClicks

OCTOBER 6, 2022

The first pillar of membership management is the process of acquiring new members. Membership acquisition is any form of outreach or activity to connect with potential new members—whether that’s through emails, recruitment events, social media, or any other means. But growing your member base is easier said than done.

Membership Management 52

Membership Management Software Social Media Recruiting 52

Fonteva

MARCH 19, 2020

When associations thrive, they see boosts in member recruitment and improved retention rates. They experience strong event turnout and growing engagement through other channels such as social media and discussion boards. This holds true whether it’s your member engagement efforts or your internal operations.

Tips 52

Tips Recruiting Recruitment Tampa 52

Reid All About it

FEBRUARY 12, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Break Down Barriers to Early Engagement. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Email Marketing Workshop. Host: Fridays@4. 1 CAE credit.

Revenue 370

Revenue North Carolina Industry Technology 370

MemberClicks

DECEMBER 19, 2023

Below, you’ll find seven easy steps on how to build a membership website to recruit and retain members plus find your perfect membership website builder! Marketing and Feedback : Features for advertising and conducting organizational elections. Social Sharing : Built-in tools for member engagement.

Directory 52

Directory Discount Software Tools 52

EventMobi: Association Events

SEPTEMBER 28, 2023

With an association directory, your members can easily find and connect with others. Obviously, this is really useful for networking for business, social events, and driving member engagement. Sharing contact information Your member directory is, at its core, a list of members.

Directory 147

Directory Organization How To Kansas City 147

GrowthZone

MARCH 13, 2021

Manage membership data and communications. Select an AMS that will meet all of your organizational needs, such as: member database, email system, convenient billing and payment options, event planning, and website building. Grow membership and revenue fast with sales funnel and marketing automation. Generate revenue.

Software 148

Software Association Management Price Membership Management 148

MemberClicks

SEPTEMBER 20, 2023

Utilizing effective medical association software and technology benefits your organization by enabling: Automation By simplifying and streamlining your processes, your software gives you and your staff the time and energy back to invest in your association’s mission and improve your member engagement and member experience.

Association Software 52

Association Software Software Organization Certificate 52

Reid All About it

JULY 16, 2021

Learn how to use these strategies to deliver better engagement and personalized experiences, boost recruitment and retention efforts, and support new product development. Professional Development Townhall: Do This, Not That: What’s Working NOW for Email Marketing. Camille White-Stern, Communications Manager, Splash.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

JULY 8, 2016

Gather with fellow association execs for a lunchtime discussion on how organizations are tackling member engagement and achieving great results using email marketing and marketing automation. Presenters: Carrie Hane, Content & Digital Communications Strategy Consultant, Tanzen. More info/register.

DC 150

DC Certificate Washington Content 150

Reid All About it

DECEMBER 9, 2022

Membership Monday: Student/Young Professional Recruitment and Engagement. We will focus on a successful campaign for the recruitment and engagement of this membership segment. Speakers: Margaret Hedderman, Communications & Editorial Director, Startup Colorado. Mon 12/12 at 12 p.m. More info/register.

Colorado 39

Colorado Recruiting Recruitment Survey 39

Reid All About it

NOVEMBER 10, 2017

Discover the method they use to attract, engage, and retain the young generations. Presenter: Amanda Kaiser, Member Engagement Expert, Smooth The Path. to provide board training, and learn how to effectively communicate with the board. Host: ASAE Greater Washington / National Capital Community. 1 CAE credit.

DC 150

DC Washington Tools Education 150

Reid All About it

OCTOBER 21, 2022

CEOs and hiring managers use the cover letter as a barometer to gauge a candidate’s ability to effectively communicate. This is an ideal time to showcase your written communication skills to get the job. How Association Marketers Are Using Digital To Grow Member Engagement & Revenue. Member Engagement is Hard!

Revenue 44

Revenue Email Marketing Education Review 44

MemberClicks

OCTOBER 10, 2023

AMS systems help organizations increase member engagement, improve recruitment and retention, and streamline their operations to save time and resources. Build a Comprehensive Marketing Plan Communicating your nonprofit membership benefits effectively is just as important as establishing them in the first place.

Software 52

Software Membership Management Newsletter Revenue 52

Association Briefings

OCTOBER 22, 2020

Who knew that something so trivial would revolutionize the way we communicate. And it seems that since that simple email was sent, communication visionaries have predicted the death of the medium. This spawned the mantra “Email is dead.” workers prefer email for communication purposes. And guess what?

How To 52

How To Newsletter Content Communications 52

MemberClicks

NOVEMBER 22, 2022

That includes things like storing information about their members, sending members emails and other communications, reminding members to renew their membership, helping with event planning, creating a more engaging member-friendly website, automating membership benefits by tiers, and much more.

Software 52

Software Membership Management Price Directory 52

Reid All About it

OCTOBER 28, 2022

Learn about trends impacting member engagement, member growth, measurements, outcomes, and sustainability. Volunteer Recruitment: No Volunteers? Maybe It’s Your Marketing. Analyze value to volunteers and market those benefits to increase engagement. More info/register. Host: GrowthZone.

Blended Learning 39

Blended Learning Email Marketing Revenue Technology 39

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. 10 Membership Newsletter Best Practices.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. 10 Membership Newsletter Best Practices.

Newsletter 52

Newsletter Tips eBook Content 52

Reid All About it

JULY 14, 2023

. – Marketing Artificial Intelligence in Action Learn about low-lift, low-cost AI tools you can begin experimenting with right away at your organization, which are specific to the marketing, membership, and communications functions. More info/register. Host: ASAE Wed 7/19 at 12 p.m. 1 CAE credit. More info/register.

Education 39

Education Price Tools Technology 39

Reid All About it

JUNE 10, 2022

The weekly list of free educational events and resources for the association community…. If member companies are struggling to recruit and keep staff , they will be reluctant to let employees attend conferences or volunteer for your association. 4 Outdated Email Practices & How to Modernize your Email Marketing Program.

Arlington 39

Arlington Revenue Content Team 39

MemberClicks

MAY 13, 2022

The robust tools contained within this software option provide value to members, improve recruitment and retention, and save organizational leaders time and effort from having to jump between multiple systems. . Email Marketing. What should you consider when choosing membership and association management software?

Software 52

Software Association Management Price System 52

Reid All About it

MAY 27, 2022

Throw your conventional wisdom out the window and take a fresh look at who your members, attendees, and customers have become. Recruiting volunteers and leaders has always been a challenge for some associations and chapters, but as the Fortune article pointed out, now you’re dealing with a whole new set of issues. Quick hits.

Technology 41

Technology Case Study Education System 41

Reid All About it

SEPTEMBER 9, 2022

Rather, it’s a communications medium. He writes about the apps helping him develop a vision for the metaverse, the need for interoperability in the metaverse, and his hope that it goes beyond just being a communications medium. Lossy communication. Membership Mondays: Communicating Your Value Proposition. Host: Fridays@4.

Education 41

Education Project LMS Technology 41

Fonteva

SEPTEMBER 30, 2019

Focused on offering your team both big-picture planning capabilities and more specific tools to fine-tune your strategies, events, and communications, Fonteva Membership is a powerful partner for any membership-based organization. Retain more members by gaining a deeper understanding of your program’s engagement trends and demographics.

Software 40

Software Association Management Association Software Tools 40

Reid All About it

NOVEMBER 2, 2018

Join your Association Chat friends for happy hour while playing with the AR and VR technology being used to change the way people communicate and experience associations and events. Chat with the VR/AR Association DC chapter members and ask them your tech questions while you try out VR gear and connect over happy hour drinks and snacks. . –

Chicago 38

Chicago DC Tools Content 38