Communications Email Marketing Recruitment Review 
Higher Logic
AUGUST 1, 2019
You don't have to test every communication channel to find out the best way to reach your prospects, thanks to data from fellow associations. The Top 3 Ways Associations Recruit New Members. The Membership Marketing Benchmarking Report from Marketing General Inc. However, the outlook isn't all bleak.
Reid All About it
JANUARY 26, 2024
I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.
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EventMobi: Association Events
OCTOBER 19, 2023
We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. Step 7: Market, market, market!
MemberClicks
OCTOBER 20, 2023
According to Harvard Business Review , organizations that prioritize balanced “reduction plus offensive investment” in software maximize value and return on their software investment and outperform competitors with more defensive, cost-cutting approaches. How much does association management software cost?
Reid All About it
MAY 12, 2023
Amith Nagarajan at Sidecar explains the basics of API —“the communication bridge between different software applications”—the problem with misleading “integrates with anything” claims and questions to ask vendors during the software evaluation process. No plan, no progress. With podcasts, I’m like a ghost in the room. .
Fonteva
FEBRUARY 9, 2021
These engagement methods aren’t just used to recruit new members, but are also essential elements needed to actively retain those members. Not only does this help keep your association organized, but you can use these data points to personalize member communication and build more meaningful relationships.
Fonteva
MARCH 19, 2020
When associations thrive, they see boosts in member recruitment and improved retention rates. Communicate more effectively with members. Discover opportunities to recruit new members. Before you can begin using your association’s data to improve management, you first need to review, clean and fine-tune your data.
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