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How to Create a Strong Social Media Policy for Your Local Government

Arc 3 Communications

A social media policy is a code of conduct that provides guidelines for employees when it comes to posting content on the internet, whether personally or professionally. There are two types of control you may decide to set up for your local government’s social media programs, centralized and decentralized.

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Association Brain Food: 10.20.23

Reid All About it

The weekly list of free educational events and resources for the association community… Marketing. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference. The Free Press ) Social media platforms hate the written word. Sponsor perspectives.

Maryland 272
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Taking the Time to Communicate Right

Association Adviser

“Don’t tell them how a watch works; tell them they’ll be able to tell the time.” Segmenting your membership into subgroups and customizing your communication for each group will substantially improve member engagement. When it comes to social media, don’t try to be all things to all people.

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Time to breathe…and think long-term

Aaron Wolowiec

It takes opportunity, resources and the desire to be able to think strategically to consider how to improve relationships and to be smarter with how folks use the tools in their toolbox,” said Bill Voegeli (MPI Georgia Chapter), president of Association Insights — the company that conducts the Meetings Outlook research.

Denver 100
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Association Brain Food Weekly: 9.18.20

Reid All About it

WBT Systems explains how to market your association’s credentialing programs in a crappy economy. How to teach an old blog new SEO tricks. How to Go Virtual (While Still Creating an Engaging Experience). Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged.

Montana 350
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Association Brain Food Weekly: 5.1.20

Reid All About it

Billhighway shares recent examples of different virtual education options offered by chapters around the country, plus tips on how to get your chapter leaders started with virtual education. How to Go Virtual (While Still Creating an Engaging Experience). Validate Your UX: How to Get the Most Out of Your Website Budget.

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Association Brain Food Weekly: 2.23.18

Reid All About it

The Content Marketing Institute has an excellent post on how to curate content like a pro —and it’s not a list of lame content curation tools, thankfully, it’s real advice. Learn why and how to get your organization’s staff and board engaged in your program. Find out how AI can be easily leveraged in your communications with members.

DC 79