EventMobi: Association Events

SEPTEMBER 28, 2023

Membership directories help your organization in multiple ways: Providing networking opportunities Most of the time, members join a community or association for the networking opportunities. With an association directory, your members can easily find and connect with others. How Do I Create a Member Directory?

Directory 147

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Nimble AMS

DECEMBER 27, 2022

The data-driven business world requires companies to effectively communicate their data to make informed decisions. Raw data is difficult to interpret and even harder to communicate. Here’s how to get started. . How c an p rofessional a ssociations b enefit f rom b usiness a nalytics? . Improve the member experience .

Association Management 135

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Higher Logic

JANUARY 31, 2019

When Kim Lear spoke at our most recent Super Forum , she reminded us that improving intergenerational communication has never been more pertinent than now. Effective communication is all about managing expectations. Use member data to strengthen communication. Kim Lear, Keynote Speaker, #HLSF18.

Communications 184

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Higher Logic

MAY 23, 2019

Plus, thanks to complementary tools like marketing automation, it makes the work of your membership staff less labor-intensive. Read more: How to Improve First-Year Member Retention. Measure both the importance of the campaign and each element within it against the perceived member value. Tip: Create a “Welcome Campaign.”

How To 226

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Reid All About it

APRIL 12, 2024

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. Member recruitment. Member recruitment.

Revenue 256

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Smooth The Path

JUNE 24, 2021

When you communicate to members, conform to the expected time norms unless it is far more engaging than to. Related: How to write sunny and funny emails to your members. How much email is too much email for members? The post Duration and Communication-Type appeared first on Smooth The Path.

Communications 78

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.orgSource

MAY 15, 2023

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If these two drivers of engagement are a world apart, it will be challenging to deliver the seamless experience customers expect from their favorite brands. There was a time when associations didn’t think of their members as customers.

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Reid All About it

APRIL 19, 2024

By supporting these pairings, associations can foster a learning culture and community. Bulletin describes how member apps help improve member engagement by providing centralized communication channels for members. Gain a deeper understanding of lapsed members. Membership mobile app. 1 CAE credit.

Newsletter 250

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Reid All About it

NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Engagement marketing. Chapter communications. Using data-driven insights and AI can help you be invaluable to your members.

Tools 272

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Nimble AMS

JUNE 13, 2019

How associations can provide personal communications while still respecting member privacy. From experiences with companies like Amazon and Netflix, your members have come to expect a personalized online experience in just about everything they do. Intro text for blog. One sentence or two. Learn More.

Communications 60

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ISAE

JANUARY 26, 2024

How to Collect and Respond to Member Feedback: 4 Steps Your association is committed to changing members’ lives for the better, advocating for their rights, and making lasting improvements in your industry. Here’s how to collect, respond to, and implement member feedback to boost engagement.

How To 52

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Aptify

NOVEMBER 5, 2020

Start by thanking new members for their membership. Then, send them a few short emails that let them know what communications to expect, where to go for information, and how to take advantage of their new member benefits. Be sure to give them instructions about how to log in and how to set up user profiles.

How To 148

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Nimble AMS

SEPTEMBER 20, 2021

But it’s really all about using digital technologies to create or modify business processes and customer experiences to meet changing business and market requirements. When disruptions arise, you’ll be able to easily add apps and solutions to address those unexpected challenges so you can continue to deliver a great member experience.

How To 107

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Higher Logic

NOVEMBER 21, 2018

Adobe’s recent study about email marketing revealed more about these reactions to personalization. So, how can we do personalization right, without ending up in the annoying category (or worse…the unsubscribe category)? You’ve got a customer or member database that holds all your member information. But first….

Marketing 149

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YourMembership

JUNE 12, 2012

Being Thoughtful Takes a Minute… June 12th, 2012 | Posted in Member Engagement + Retention. I’m trying to tell you how to stand out. I’ve written about personalizing the member experience for years now but Chris Brogan reminded me in his weekly newsletter just how far personalization can go.

Member Experience 150

Member Experience Newsletter Social Media Software 150

Nimble AMS

MAY 17, 2022

So, how can an association recruit and retain staff in this job seeker’s market? . How to find the right technology for your association. Discovering the best technology for your organization can make or break an employee’s experience. Discover how Nimble AMS can power your entire association. Download now.

Recruiting 141

Recruiting Recruitment Technology Innovation 141

Freestone

DECEMBER 12, 2023

Use your LMS to personalize communications Sometimes reaching out to potential attendees on a first name basis can get them in the door. Use your LMS to facilitate outbound communications, making emails and notifications as personal as possible. Be sure to have separate pricing tiers for non-members who purchase your on-demand content.

Learning Management System 84

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MemberClicks

OCTOBER 20, 2023

If you’re wondering how to improve organizational efficiency and effectiveness in your association, it comes down to having the right AMS. So how do you know what features to look for and how to budget for an upgrade? In this blog we’ll walk you through how to get started. What is association management software?

Software 52

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Reid All About it

JUNE 30, 2023

Achurch Consulting describes how to take an intentional approach to tool implementation. Ex Ordo explains how to implement conference and abstract management software for medical, technical, scientific and academic events. Quick hits How to make your event habit-forming. Tool implementation. Sponsorships. Wed 7/5 at 12 p.m.

Chicago 205

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Nimble AMS

OCTOBER 15, 2019

These three should be on your priority list to ensure a great member experience. Failing to keep up with technology may cause your organization to fall behind in its ability to deliver a great member experience. Keeping up with member expectations. It also helps you to establish trust with your members.

Member Experience 60

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Reid All About it

OCTOBER 6, 2023

In part two of their Open Space series, TopClass LMS explains how to overcome common objections to using this engaging event format. Ex Ordo describes how to implement conference and abstract management software for medical, technical, scientific, and academic association events. Content marketing. Association deathwatch.

Revenue 256

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Reid All About it

NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Check out what James Young at Product Community has to say about building and using a community engagement funnel. Member app.

Certificate 281

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Higher Logic

MAY 20, 2020

Check out these six ideas for creating engaging webinars that deliver a valuable experience to your association’s members: Create Educational Opportunities. Use Webinars to Communicate. Onboard New Members. We're doing weekly events, all about fostering deeper connections between you and your members.

Revenue 296

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Reid All About it

OCTOBER 27, 2023

Ewald Consulting describes how the Association of Workplace Investigators uses Local Circles to build connections and foster community among members and non-members. Marketing to younger generations. Trying to figure out how to market more effectively to Gen Z and millennials? Strategic partnerships.

LMS 256

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Nimble AMS

JUNE 3, 2020

Your members’ last great online experience is their new expectation. Here’s how to catch up with member expectations – no Amazon-sized staff or budget required. Here’s something to think about: Your members’ last great online experience is their new expectation. Personalized experiences created by your AMS.

How To 78

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Aptify

MARCH 30, 2023

You might know it’s time for new membership management software for your organization, but your leadership team and board of directors might have concerns about making the investment. Here are six common objections to purchasing new technology and how to move beyond them. Growth – How does your current system support membership growth?

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Disciple Media

OCTOBER 26, 2022

How to improve your member journey (in your community). The member experience relates to how members feel during and after interacting with your community. The member journey, while related to the member experience, is different in some important ways. Learn from it.

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Higher Logic

APRIL 18, 2019

For companies, it is the foundation of every experience. In an increasingly competitive landscape, purpose-driven marketing is about more than building your brand or boosting your revenue. 74% crave transparency into how companies source their products, ensure safe working conditions and their stance on important issues.

Marketing 136

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Optimist Consulting

MAY 31, 2016

I was delighted to recently present at CHASE on how to develop your membership marketing strategy and plan. These are the most commonly used channels: Direct marketing: Member emails, hard copy mailings, SMS/instant messages, and via direct marketing from partnerships you may have (if opted in).

Marketing 100

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Higher Logic

JUNE 26, 2020

To be effective today, the association knew they needed a member communication strategy that delivered a personal and valuable experience to members. This targeted, personalized approach has been especially successful at engaging and recruiting more members under age 35. Campaign #2: Engaging Current Members.

Recruiting 156

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Socious

DECEMBER 14, 2016

And neither do your members. Personalization in marketing and sales has changed irrelevant ads into helpful content. In an Accenture study , they found 56% of consumers admitted to being more inclined to patronize a retailer if it offered a personalized experience. Do you miss that? Because I don’t. Why is this?

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Associations Now

FEBRUARY 11, 2020

When it comes to marketing, an in-your-face approach is a common one—think loud TV commercials or emails aggressively pushing a product. But these mass marketing techniques are no longer effective , argues Mahnoor Sheikh on the Sprout Social blog. And this is exactly why brands are embracing inbound marketing.”. Sheikh says.

Marketing 95

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Aptify

FEBRUARY 3, 2020

We want companies to address us by name in the communications they send us. Considering today’s consumer expectations, it’s not too surprising that the Association of National Advertisers voted “ personalization” the marketing word of the year for 2019. It’s a hot topic in the world of marketing and customer experience.

How To 72

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Reid All About it

JANUARY 28, 2022

They also explain how to overcome registration resistance. Achurch Consulting describes how to build trust and connections with your team while working remotely. Take Your Silent Auction to the Next Level: Raise More Money, Free Up Staff Time and Create an Unforgettable Member Experience. Fri 1/28 at 1 p.m. 1 CMP credit.

Newsletter 195

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Reid All About it

MARCH 10, 2023

The weekly list of free educational events and resources for the association community… ChatGPT. WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Content marketing. You need a content marketing ecosystem to support them. Membership engagement. 1 CAE credit.

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Reid All About it

JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Kim Moutsos, Content Marketing Institute ). Apply now for a Gold Circle Award or volunteer as a GCA judge.

Innovation 359

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Reid All About it

MARCH 24, 2023

If your association hasn’t yet tackled this project or you’re open to further tweaking, Impexium describes the elements of an exceptional member onboarding experience. Instead, recent AMS data reflects more accurately how your members and prospect attendees are living now. Sponsorship strategy. Event scheduling.

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